Moral motives are important for pro-environmental behavior. But such behavior is not only motivated by moral or environmental concerns. We examined what higher-order motives, other than morality, may be important for understanding pro-environmental behavior, by studying consumer identities. In three studies (N = 877) four consumer identities were distinguished: moral, wasteful, frugal, and thrifty. Frugal and moral consumer identities were most salient and were the strongest predictors of pro-environmental behaviors, but in different ways. Frugality, which is related to, but distinct from thriftiness, was particularly important for behaviors associated with waste reduction of any kind (including money). The findings suggest that people adopt the same behavior for different reasons, in ways consistent with their consumer identities. People manage multiple consumer identities simultaneously and environmental policy is likely to be more effective if it addresses these multiple identities.
Smart cities have emerged as a possible solution to sustainability problems deriving from rapid urbanization. They are considered imperative for a sustainable future. Despite their recent popularity, the literature reveals the lack of conceptual clarity around the term of smart city, due to the plethora of existing definitions. This comprehensive literature review has identified 43 smart city definitions assessed according to the dimensions of sustainability that they consider, environmental, economic or social, and the priority in which they accord the concept of sustainability. The study revealed the common and opposite characteristics of the definitions according to the sustainability dimensions they consider and discussed the limitations they present. Such limitations appear to be related to citizen accessibility, misrepresentation and the particularity of existing urban fabrics. Taking into account these issues, as well as the difference between the smart city vision and its actual implementation, a new updated definition is proposed. The findings of the present study contribute to knowledge and practice by aiding conceptual clarity and, in particular, by drawing attention to underlying assumptions about the role of sustainability in smart city development.
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