The objective of this study is to identify the main factors taken into consideration when deciding which Incoterms to use and to analyze the impact of the choices of Incoterms on export performance. The results highlight the importance of considering both the internal and external business environments in the selection process for Incoterms and its contribution to improved export performance. In addition, this article shows the importance of training to increase the awareness of the strategic dimension of Incoterms and to promote the utilization of Incoterms which also enhance export performance.
Cet article montre qu’aussi bien en contexte d’absence du système ERP que dans le contexte de mise en œuvre d’un tel système, les mécanismes d’intégration utilisés par les gestionnaires sont à la fois d’ordre structurel, fonctionnel ou social. Toutefois, la contribution de chaque mécanisme d’intégration à l’intégration de l’entreprise n’est pas la même quand on passe du premier contexte au second.
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