Measurement is one of five Content Standards promoted by the National Council of Teachers of Mathematics as crucial facets of students' mathematical knowledge (NCTM 2000). Skills and reasoning that develop in association with measurement are applicable in everyday life as well as in many career choices. A significant topic within elementary school curricula, measurement is addressed through the use of investigative activities. Unfortunately, students traditionally struggle with measurement tasks, which points to limited understandings of concepts involved in such tasks (Kamii 2006; Thompson and Preston 2004). Therefore, examining the manner in which measurement is approached within the early elementary classroom is a germane pursuit.