Euphemism and dysphemism as it used by online media become an interesting phenomenon, mainly when it was used as political weapon. Presidential election of Republic Indonesia on 2019 which was held on April 2019 cannot be separated from online media. Each party, candidate trough online media try to figure out their performance in order to raise voters. Maintaining face by using euphemism become the choice to avoid mistake and also blurred their idea. Furthermore, insulting opponent and evaluating their program, dysphemism is preferred. Online media, in line with the presidential election presented varies lexical creation of euphemism and dysphemism. Keith Allan and Kate Burridge have done many studies on euphemisms. Related to the phenomenon of theoretical euphemisms of this study would follow Keith Allan and Kate Burridge statements and several researchers who were concerned. The data were obtained from four online media, they are DetikNews, SindoNews, TribunNews, and CNN Indonesia and were analyzed by using framing analysis and also content analysis. The result of the research showed that the lexical creation of euphemism was: lexical mitigating, loan words and metaphorical equation. While the lexical creation of dysphemism was: lexical mitigation, metaphorical equation, and hyperbole.
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