In this study, it is aimed to determine the egg consumption behaviors of consumers in Bursa. For this purpose, data obtained from face-to-face surveys with 460 people determined by simple random sampling from citizens residing in Bursa province in 2021 were used. It was revealed that 30% of families consume 10-15 eggs, 27% consume 20 or more eggs, 25.7% consume 15-20 eggs, and 17% consume 5-10 eggs per week. In the research, 47% of consumers preferred medium and 47% large eggs. At the same time, 55% of the consumers stated that the packaging style affects their purchasing preferences, whereas 45% stated that it did not. In the research, 31.3% of the consumers stated that they preferred brown-shelled eggs and 22.6% of them preferred white-shelled eggs. On the other hand, it was determined that the color of the eggshell was not effective in the purchasing preference of 46.1% of the consumers. Also, 69.6% of consumers stated that the color of egg yolk was effective in their preferences and 72.4% of them stated that they preferred dark yolk eggs. While 57% of consumers stated that covid-19 cases did not affect egg consumption, 26.1% stated that egg consumption increased.
Objective In this study, it is aimed to determine the egg consumption consciousness of consumers in Bursa. Materials and methods For this purpose, data obtained from face-to-face surveys with 460 people determined by simple random sampling from citizens residing in Bursa province in 2021 were used. Results In the study, 37.6% of the families consisted of 4 people and 31.1% of them were 3 peoples. It has been determined that 5.2% of the consumers are primary school graduates, 6.7% are secondary school graduates, 22.8% are high school graduates and 65.2% are university graduates. 90.2% of consumers stated that they knew what the letters on the egg label meant. It has been determined that 88.3% of consumers have knowledge about egg production systems and 59.3% of consumers stated that free-range system was better than other egg production systems. Also, 80.4% of consumers stated that there is not enough promotion about eggs produced in organic or free-range system. Again, 44% of consumers stated that the most important factors affecting the price of eggs produced in an organic or free-range system is the high production cost. It was determined that 69.3% of consumers prefer organic or free-range eggs because they find them healthier. In addition, 57% of consumers stated that covid-19 cases did not affect their egg consumption, while 26.1% stated that they consumed more eggs. Moreover, 77.4% of the consumers stated that the cases of covid-19 increased egg prices. Conclusion From time to time, false propaganda is made in the written and visual media against egg utilization leading to a decrease in consumption. For this reason, the importance of eggs in adequate and balanced nutrition should be explained by authorized people or institutions in order to increase the consumption level even more.
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