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How do nationalist parties attract votes? This article develops a novel supply-side explanation centered on status, arguing that nationalists succeed by combining group appeals to the nation with policy promises to improve the nation’s political and cultural status and the socio-economic status of its median member. Drawing on several original datasets, this expectation is tested on Imperial Austria in 1907, where multiple nationalist parties competed in first-time mass elections. We find that group appeals to the nation and promises to improve its political and cultural status resonate very well with agricultural workers, whose economic sector was declining, but not with industrial workers, whose sector was on the rise. By contrast, offering social policy helps nationalists among industrial workers, but less clearly so among agricultural workers. This article shows that nationalist mobilization is not a mere distraction from class politics; rather, the politics of nationalism, class, and status are closely intertwined.

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The Austrian party system, following the introduction of universal manhood suffrage in 1907, has conventionally been characterised as being divided along ethno-national lines, reinforcing perceptions that politics within the Habsburg Empire was overwhelmingly driven by nationalism. However, the electoral results in a number of districts only make sense if one assumes that voters cast ballots for their alleged ethnic opponents. A systematic analysis of election results, utilising a simple process of elimination and drawing on the highly detailed statistical records available, strongly suggests that such voting was commonplace. Furthermore, alternative explanations based on differential voting qualification rates, errors in the census, and electoral fraud do not withstand close scrutiny. One must therefore conclude that although ethnic conflict did occur, it was paralleled by inter-ethnic bargaining and compromise, thereby supporting more positive appraisals of Austrian electoral and parliamentary politics and of representative political institutions in ethnically divided societies.

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