Sustainable development in all industries, including tourism is not only a new social trend, but also necessary for the existence of new generations. It is the determinant and a 'must' of the 21st century in which we live. The European Union aims at preserving resources and protecting the environment implementing the suitability principles in legislation. The article aims at showing how the new technologies influence the tourism industry, whether they play a positive role on the sustainable tourism development. It presents the EU documents concerning tourism policy goals highlighting the need achieve the necessary level of environmental protection and social needs. Different IT tools are presented to illustrate and prove the legitimacy of using technology to meet customer needs reducing the cost of service, limiting time, facilitating and increasing the availability of services offered. The method used in the text is descriptive method, analysis of legal acts and analysis of literature.