There has been an increased reliance on Web-based learning, particularly in higher learning institutions, due to the outbreak of Covid-19. However, learners require knowledge and skills on how to use Web 2.0-based learning tools. Thus, there is a need to focus on how Web-based tools can be used to enhance learning outcomes. Therefore, this study aims to explore the challenges and benefits of Web 2.0-based learning among international students of English as a Second Language (ESL) at the Eastern Mediterranean University (EMU), North Cyprus during the Covid-19 pandemic. The data were collected from a purposive sample of 15 ESL learners at EMU using focus group interviews. The interview data were analyzed using inductive thematic analysis. The findings showed that challenges faced by international students of English at EMU during the Covid-19 pandemic include inadequate knowledge of technology and technical issues such as poor internet connectivity, inability to upload large files, and loss of password. Additionally, the findings showed that Web 2.0 technologies can help the students to enhance collaborative learning, independent learning, flexible learning, as well as competence in using technology for learning purposes. It was envisaged that this study would be beneficial to the management of higher learning institutions, educationists, and students in general. However, this study is limited to international ESL students at EMU with a few participants. To provide generalizable outcomes, further studies may adopt a quantitative or mixed-method approach.
This paper investigates the challenges affecting knowledge sharing among lecturers using web 2.0 platforms to meet the requirements of the digital age of the 21st century. Knowledge sharing is an exchange of skills, ideas, experience, and understanding among people. The study is base on the digital divide theory, which focuses on discrepancies or inequality of access to the Internet and technological devices. The survey method is adopted, involving 1,287 respondents sampled conveniently from the 13 faculties of the Ahmadu Bello University Zaria, Nigeria. Data was successfully retrieved from 1047 respondents, representing 81.9% and was presented and analyzed through descriptive statistics. The findings revealed that the most significant challenges facing users of web 2.0 platforms are the high cost of data, and an unstable power supply. The result indicates that the most used social media by the academic lecturers of Ahmadu Bello University is WhatsApp, while the most used educational resource site is ResearchGate. The study recommends that the challenge of the high cost of data should be solved by providing uninterrupted broadband and free Internet facilities. The qualitative method should be used to further this study to have users of these platforms from more than one institution.
Marketing and advertising messages are often designed to persuade and influence the consumers into purchasing the products or services usually designed based on market segmentation and target consumers. This segmentation may vary but the most common type of market segmentation is based on demographic information such as gender. In toy advertisements, children are the target markets. Research shows that most toy advertisements involve gender stereotypes. Therefore, this paper aims to explore the visual elements of gender stereotypes in children's toy advertisements on social media. Using a case study approach, children's toy advertisements on Mattel's official Facebook page were analyzed from January 2019 to December 2019. A total of 87 relevant advertisements were gathered and subjected to content analysis focusing on gender stereotype characteristics and the presence of boy(s) or girl(s) model(s) in the advertisements. The analysis was conducted based on gender stereotype characteristics and the presence of boy or girl models in the advertisement. The findings showed that advertisements for girl toys are more frequently posted on Mattel's official Facebook page than advertisements for boy toys. Further analysis revealed that the advertisements contained more feminine compared to masculine traits and role behaviors. However, a large majority of the advertised toys do not have emotional behaviors. It was envisaged that the findings of this study could advance our knowledge of gender stereotypes in toy advertisements.
Newspapers are getting less popular due to the introduction of new media technology, where readers can access news for free. Better approach is needed to face the current challenges posed by the new media technology. This paper discusses how technology can be adopted to sustain newspaper publication in the digital age of communication particularly in Nigeria. This paper confirms that the major challenge for Nigerian newspapers is how to utilize new technology and discover ways to make their online product popular. Technological advances are both a challenge and expedient for the future survival of print newspapers in Nigeria. Newspaper owners who recognize the adaption of technology would survive in the digital age of communication. This survival can better be achieved by maintaining both print and online-based publications. Contribution/ Originality: This paper contributes to the process of selecting better strategies for the continuous survival of print newspapers in the digital age of communication. This could be useful for newspaper publishers in search of an effective strategy to face the current challenges
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