In this study, the economics of the various way production of natural colorant has been evaluated, specifically related to the effect of the drying methods: spray drying and freeze-drying. It has been found in this study that, the manufacturing costs of the food colorant in the form of extract, spray-dried powder, and freeze-dried powder were USD 6.01/kg, USD 29.89/kg, and USD 56.6/kg total solid content, respectively. The economic parameters consist of NPV, DPBP, PVR, and IRR of powder production using spray drying method were USD 1,989,412.68, 4.3 years, 3.31 and 20.6%, respectively, while that of using freeze-drying were USD 2,156,866.29, 7.27 years 1.78, and 8%. It is also known that drying using spray drying shows better economic parameters than freeze-drying. The sensitivity analysis of powder production using the spray drying method shows that the selling price parameter is a parameter that has a significant effect on the economics of production activity, followed by the cost of peel and cost of labor.