PurposeUsing two theoretical lenses – social identity theory and generation cohort theory – the present study analyzes the influence of sport motivations (i.e., patriotism, drama and excitement of the game, nostalgic associations, interest in star players and social influence) on the intentions to watch the International Cricket Council (ICC) Twenty-20 (T20) World Cup of three different generation cohorts (i.e., Generations X, Y and Z).Design/methodology/approachData were collected from N = 499 cricket lovers from Pakistan based on a non-probability sampling technique. Exploratory factor analysis (EFA), confirmatory factor analysis (CFA), structural equation modeling (SEM) and multi-group modeling techniques were used as methods.FindingsSEM results show that cricket fans' intentions to watch the T20 World Cup are positively influenced by patriotism, drama and excitement of the game, and social influence. The results of multi-group modeling reveal significant differences between Generation X-ers, Y-ers and Z-ers regarding the effect of sport motivations on their intentions to watch the ICC T20 World Cup. Specifically, our findings show that for X-ers, interest in star players and nostalgic associations are the main motivations behind watching the T20 World Cup, whereas drama and excitement appeared to be an important predictor for Y-ers, and patriotism and social influence are more likely to increase Z-ers' intentions to watch the T20 World Cup.Originality/valueThis study is the first of its kind to report the motivations of Generations X, Y and Z to watch the T20 World Cup.

The supply chain management theory is advanced by a joint investigation of the mediating role of (a) supply chain responsiveness (SCR) (e.g., operation, logistic and supplier network responsiveness) in linking supply chain management practices (SCMP) with product development (PD) and (b) the moderating role of organization structure (OS) and research and development (R&D) in influencing the mediation. Using K. J. Preacher, D. D. Rucker and A. F. Hayes’s [Addressing moderated mediation hypotheses: Theory, methods, and prescriptions, Multivariate Behavioral Research 42(1) (2007) 185–227] moderated mediation framework, the authors tested the model with survey data from 210 White-collars of national and multinational fast moving consumer goods companies operating in Pakistan. Results showed that SCR mediated the relationship between supply chain management practices with product development. Moderated mediation analyses further revealed that organization structure moderated the mediation for supply chain management practices with supply chain responsiveness, whereas research and development moderated the mediation for supply chain responsiveness and product development. Additionally, theoretical and practical implications are discussed.

This research explores how environmental responsibility transfers to others. Although environmental responsibility is one of the most debated topics in environmental management literature, a framework describing how a teacher's environmental responsibility shapes the student's environmental responsibility is still lacking. Adopting emotional contagion theory as a lens, the paper addresses this issue via the mediation of emotional contagion and the moderation of a teacher's environmental concern. Based on a survey of teachers and students (N = 283) conducted in Pakistan, our findings provide evidence that a teacher's environmental responsibility can better transfer to students via emotional contagion. Additionally, our data establish that the transference of environmental responsibility from teachers to students via emotional contagion is more effective when the teacher has a high level of environmental concern than when he or she has a low level of environmental concern. Finally, the authors discuss the implications for policy in detail.

______________________________________________________________ AbstractThe online purchase intention is very critical and fascinating in today's eenvironment. It has direct involvement in customer decision making in terms of purchase. Thus, corporations use various marketing tools to seize customer attention for product purchase decision. This study provides the model of customer experience and purchase intention in e-environment. A total of 326 internet users were requested to provide the data through distributed questionnaire using non-probability econvenience sampling technique. Further, Analysis of Moment Structure was employed and Structural Equation Model was used to measure the model of customer experience and online purchase intention with customer experience sub-dimension i.e. online hedonic elements, online aesthetics and online functional elements. The result of the study clearly indicates that customer with tremendous experience tends to purchase frequently in an online environment. In other words, customer online experience is directly proportional to purchase intention. Hence, increase in online customer experience will increase purchase intention.

This study aims to investigate and identify the underlying dimensions of students' perception towards the Beijing pollution, particularly to identify the future intensions of students towards staying in Beijing and to identify the level of satisfaction and dissatisfaction among students. This study used non probabilistic sampling technique, particularly convenience, quota and judgmental techniques were applied. The sample size for this study is 80, which is the number of respondents who are enrolled in undergraduate, graduate and doctorate program in the universities of Beijing, China. Finally the data was analyzed by using inferential statistics particularly exploratory factor analysis (EFA), one sample t-test, crosstab and descriptive statistics were used in this study. This study revealed extremely surprising results, even though air pollution makes the students unhappy, uncomfortable, sad, Sick extremely frustrated, they would love to settle down and stay in Beijing forever. Significant gender differences were seen in male and female students about overall satisfaction in terms of Beijing environment, and girls in Beijing are more health conscious than boys. Some hypothesis testing results show that air pollution does not make the students absent from their classes, and air pollution does not make students lazy.