Faktor sosial dan psikologi sangat berpengaruh terhadap tingkat kepuasan pengunjung selama berekreasi di taman kota dan taman hutan kota (THK) dalam wilayah DKI Jakarta. Penelitian ini bertujuan untuk menganalisis faktor sosial dan psikologi di dalam taman kota dan THK dalam kaitannya dengan tingkat kepuasan pengunjung. Data penelitian dikumpulkan dari responden dengan alat bantu kuesioner, menerapkan pola One Score One Indicator Scoring System. Jumlah responden sebanyak 600 orang dengan metode purposive sampling. Analisis data menggunakan metode importance performance analysis, customer satisfaction index, analisis statistik korelasi dan regresi. Hasil penelitian menunjukkan bahwa terdapat lima aspek sosial dan psikologi yang mempengaruhi tingkat kepuasan pengunjung. Aspek yang memiliki nilai kepentingan tinggi dan nilai kepuasan tinggi adalah aspek atmosfer berkegiatan, sedangkan yang bernilai rendah adalah aspek keamanan dan keselamatan. Analisis korelasi Spearman menunjukkan bahwa dari kelima aspek sosial dan psikologi tersebut satu sama lain memiliki tingkat asosiasi atau hubungan yang sangat dekat dengan nilai koefisien yang positif. Berdasarkan analisis regresi kepuasan pengunjung; aspek atmosfer berkegiatan, aspek aktivitas rekreasi, aspek kenyamanan berpengaruh secara signifikan, sedangkan aspek kontak sosial dan faktor keamanan dan keselamatan tidak berpengaruh signifikan terhadap kepuasan pengunjung.    Kata kunci: kepuasan pengunjung, psikologi, sosial, taman kota, taman kota hutan kota (THK)

This service aims to train product marketing on social media for food stall entrepreneurs in the Lake Cipondoh Destination. The method of implementing this activity is carried out by counseling and training using social media, namely Facebook and Instagram which includes several stages, namely: (1) The initial stage is preparing training facilities, training venues and training materials; (2) The stages of implementation are identifying the participants' social media knowledge, then providing counseling and training on marketing using social media; (3) The evaluation stage is to assess the ability of the trainees to use social media as a means of marketing their products. The results of this activity provide better benefits and results for food stall entrepreneurs, namely in the form of increasing recognition of the products offered and increased sales of these products, because they have marketed their products online and have wider access.

The research objective was to determine the effect of product quality and price on the decision to visit Surabi 74 Restaurant. This type of research was quantitative descriptive with multiple regression analysis. The sample is 100 respondents with accidental sampling technique. The results of the study show that product quality has a significant effect on visiting decisions. Product quality has a significant influence on the decision to visit Surabi 74 Restaurant, because serving food with good taste, soft texture, and fresh ingredients, customers will tend to be satisfied and more likely to return. Price also has an important influence on customers' visiting decisions to Rumah Makan Surabi 74, because the price of food and drinks at Rumah Makan Surabi 74 is affordable in proportion to the quality, customers will feel that they are getting good value for the money they spend

This study aims to determine the effect of tourist attraction, social media promotion, and accessibility on visiting intentions through tourist satisfaction. This type of research is descriptive quantitative with multiple regression analysis methods. This population is all visitors who come to leading destinations in Jakarta. The sample in this study was 150 respondents. The sampling technique used accidental sampling, which met directly with the researcher. The results showed that: (1) Partially tourist attraction, social media promotion, and accessibility have a significant effect on tourist satisfaction (2) Partially tourist attraction, social media promotion, accessibility, and tourist satisfaction have a significant effect on interest in visiting; (3) Partially, tourist attraction, social media promotion, and accessibility have a significant effect on visiting intentions through tourist satisfaction. Suggestions that can be taken into consideration are as follows: (1) Managers of leading tourist destinations continue to improve the best quality of service for tourists; (2) The Regional Government of the City of Jakarta continues to improve public transportation facilities that are well integrated. Keywords: Tourist Attraction, Social Media Promotion,  Accessibility, Tourist Satisfaction, Visiting Interests