The purpose of this research was to analyze the influence of perceived service quality, corporate image, and trust to customer satisfaction and the impact customer loyalty in Boersa Kampus Swalayan (BK). The population of this research was the customer at Boersa Kampus Swalayan (BK). The researcher using a sample size of 150 respondent. The sampling technique was used purposive sampling method. Structural Equation Modelling (SEM) was used to analyze the variables. Based on the results of data analysis, it can be concluded that perceived service quality, corporate image, and trust had positive influence to customer satisfaction where customer satisfaction also had positive influence to consumer loyalty. While corporate image, and trust had positive influence to consumer loyalty. The implication of the conclusion of this research is that as an effort to increase customer satisfaction, the management of the Boersa Self-Service Campus (BK) must improve overall service performance, and through corporate image can be done by increasing Public Relations, Physical image, and advertising creativity of the company. Meanwhile, as an effort to increase customer satisfaction and loyalty, the company must maintain customer trust and try to increase customer confidence through a business partnership or other work.

This study aims to analyze the effect of Dynamic Capability on Knowledge Management, analyze the effect of Dynamic Capability on Employee Performance, and to analyze the effect of Knowledge Management on Employee Performance in SINOTRUK companies. The data analysis technique used is the Structural Equational Modeling (SEM) method, the method of collecting data using a questionnaire to employee SINOTRUK. Sampling technique using purposive sampling method with a sample size of 120 respondents. Based on the results of the study it can be concluded that Dynamic Capability has on positive effect on Knowledge Management, Dynamic Capability has a positive effect on Employee Performance, and Knowledge Management also has a positive effect on Employee Performance.