Background: There is fMRI evidence that women are neurally predisposed to process infant laughter and crying. Other findings show that women might be more empathic and sensitive than men to emotional facial expressions. However, no gender difference in the brain responses to persons and unanimated scenes has hitherto been demonstrated.
It was shown that own (vs. other) race baby faces capture attention automatically whereas other race babies do not (Hodsoll et al., 2010). Other literature provided evidence of an innate preferential response to baby faces (baby schema effect). We investigated whether infant (vs. adult) faces automatically attracted attention (exogenous orienting), and whether this was modulated by ethnicity. 30 students took part in this study. Their task was to decide whether a lateralized target was upright or inverted. Targets were preceded by 400 baby or adult (Caucasian vs. non-Caucasian) faces shortly flashed in the same location, thus acting as spatial cues (valid/invalid). Results showed no effect of the ethnic group but of face age in speeding up RTs to targets preceded by baby faces. Significant costs for invalid locations cued by baby faces were also found (difficulty in disengagement). The data indicate how visual attention is literally captured by baby schema, independent of baby race.
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