The article considers the main aspects of strategic management of industrial development. A model of strategic management of an industrial enterprise has been developed. It is proved that the combination of integration of strategic and innovation management leads to the improvement of enterprises' competitive position in the market by creating competitive advantages. Peculiarities of formation of strategic management of innovative development at the industrial enterprise are investigated, the main of which is perspective orientation of innovative activity on inquiries of consumers, flexible reaction and continuous updating of parameters of business model, proceeding from competition requirements, towards achievement of steady advantages by development of creativity and intellectual potential of the enterprise, which causes the growth of its importance in the management system of a modern enterprise in terms of innovative development. It is determined that the main advantages of strategic thinking in terms of leadership and management of the enterprise are: the ability to subordinate all activities to a key aspect of strategy; the ability to more clearly respond to changes in the internal environment and the environment by the owners and management of the enterprise; the ability of enterprise managers to assess alternatives for capital investment and staff development, which provides opportunities for redeployment of resources to strategic areas and strategic projects for enterprise development and others. The stages of strategic innovation management are outlined, which will ensure the achievement of the desired results through the implementation of innovative implementations in the future.
The article is devoted to the study of enterprise risk management in innovation, which necessitates the study and generalization of innovation experience in Ukraine and other countries. Substantiated and highlighted issues related to improving the process of innovation risk management in the enterprise. The process of innovation risk management at domestic enterprises is studied. Identified existing problems that arise during this process, and identify the main ways to solve them. Important rules that need to be followed in order to increase the effectiveness of innovation risk management in domestic enterprises are highlighted.
The main aspects of strategic management of industrial enterprises development in modern economic conditions are considered in the article. It is noted that approaches to managing the development of industrial enterprises should be based on a qualitatively new basis, taking into account the uncertainty of the external environment. It is determined that in crisis conditions it is extremely important for the company to choose a strategy that would primarily provide social guarantees for staff, which is why it is advisable that the actions of each unit and employee firmly meet the needs of the company at this time; it is important to understand the impact of daily actions on compliance with plans and the overall solution of enterprise problems. Features of formation of strategic management at the industrial enterprise are investigated. It is determined that through a complex system combination of strategies of all strategic economic units of the enterprise is the formation of its strategic set. The need to take into account personnel costs in the implementation of strategic management, in particular in the process of forming a strategy for effective management of an industrial enterprise.
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