The case highlighted the approach, challenges and operating model of a micro business and the passion and potentiality of a woman entrepreneur to establish a leaf plate manufacturing unit in the remote Kandhamal district of Odisha, India. Banani established her business unit Sai Swapna Udyog (SSU) in the year 2020, with the noble intention of providing an improved life and consistent livelihood to the poor tribal people of Kandhamal district by using the indigenous raw materials and unique skill set of the tribal population. While trying hard to conquer various challenges specific to the MSME sector, her business has been trapped by the vicious hits of the COVID-19 pandemic. In the rolling COVID conditions and extending to the second phase without any predictable future, will Banani be able to market her product in the post-COVID period? Will she be able to design a proper distribution network to witness desirable success? Is it possible for Banani to take the business to a next level through expansion and diversification looking at the dim and devastating economic conditions? Is it possible for SSU to justify itself as a green brand as it is focussing on producing biodegradable products?
The pandemic has devastated the whole economy with losing many human lives as well. The hard-hit aspect of the pandemic was gathering the people in public and working together in any industry. It has resulted in a deviation of planning in the supply chain and its related services. Technology adoption has dramatically changed many organizations' revenue patterns with high income on technology adoption and low income on non-adoption. The timeline of technology adoption was also the biggest concern for many firms because of restrictions on the people's movement. The research has been done on technology usage in different supply chain functions and its effectiveness in business performance. The chapter contents displayed the possible outcomes of the technology and its importance of adoption. The supply chain techno-umbrella has been portrayed as a saver of the pandemic during the non-revenue time. The chapter also described the various available forms of technology in the decision-making of the supply chain processes.
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