Young adults (16–24 years old) are currently the loneliest group in Western countries. In particular, young adults of lower socio-economic status (SES) living in the most deprived areas are loneliest in the United Kingdom. This mixed-methods study explored the experience of loneliness among this under-explored demographic in London. Using a novel free association technique, the experience of loneliness was found to be characterized by: a sense of isolation, negative emotions and thoughts, coping and a positive orientation to aloneness. An exploration of these themes revealed that: one can feel isolated or excluded even when surrounded by people; the experience of loneliness is accompanied by a set of interrelated feelings and thoughts like rumination; and technological and/or non-technological outlets can be used to cope. Social media play both a positive and negative role in loneliness, and loneliness is not always experienced negatively. The quantitative data indicated that this sample was lonely. By providing insight into young adults’ loneliness, the findings indicate what types of interventions are likely to diminish it.

Young adults are currently the loneliest demographic in the UK and other Western countries, yet little is known about how they see the causes of their loneliness. Thus, the objective of this study is to explore the subjective causes of loneliness among young adults (18–24 years old), particularly those of lower socio-economic status (SES) who are in employment, renting and living in the most deprived areas, since they are the loneliest in the UK. Utilising a free association technique and thematic analysis, and embedded in a phenomenological framework, the subjective causes of loneliness in a matched sample of 48 young adults in the four most deprived boroughs of London are found to cluster around five themes: The Feeling of Being Disconnected, Contemporary Culture, Pressure, Social Comparison and Transitions Between Life Stages. Disconnection arises from feeling one does not matter, is not understood or is unable to express oneself. Challenges pertaining to social media and materialism in contemporary culture contribute to loneliness as does pressure associated with work, fitting in and social comparison. Social media play a major role in exacerbating these experiences. Finally, transitions between life stages such as breakups, loss of significant others and transitory stages to do with education and employment are felt to cause loneliness. The findings suggest potential avenues for loneliness reduction.

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Loneliness is a rapidly growing problem globally and has attracted a great deal of attention in light of the COVID‐19 pandemic. Young adults, and in particular, those residing in deprived areas are currently the loneliest group in the United Kingdom. Utilizing a novel‐free association technique, young adults’ experiences of loneliness were explored both prior to ( n = 48) and during ( n = 35) the COVID‐19 pandemic. Drawing on social representations theory, a thematic analysis revealed that many young adults associated the experience of loneliness with their homes. Therefore, this comparative study aims to investigate how the home features in young adults’ representations of loneliness, prior to and during the COVID‐19 pandemic using a systematic qualitative methodology. Three salient themes emerged from the data in both periods: ‘The Lonely Home,’ ‘The Socially Connected Home’ and ‘The Safe, Peaceful, Authentic Home’. ‘The Lonely Home’ and ‘The Socially Connected Home’ emerged as a dialogical antimony. Representations of home were similar across the two periods; however, there were some notable differences. In particular, the themes ‘The Socially Connected Home’ and ‘The Safe, Peaceful, Authentic Home’ were less frequently mentioned by the during‐COVID‐19 sample where the ‘The Lonely Home’ was more frequently mentioned by the during‐COVID‐19 sample. Overall, discussion of the home was more negatively valenced in the during‐COVID‐19 sample compared to the pre‐COVID‐19 sample. This comparative, exploratory study alerts us to the nature of the role that home plays in exacerbating or ameliorating loneliness both prior to and during the COVID‐19 pandemic.

The recent rise in the prevalence of loneliness, particularly among young adults, coupled with its deleterious effects on wellbeing, makes understanding the issue of pressing concern. As most research on loneliness has focused on older adults, this study explored how 48 young adults aged 18-24 subjectively experienced loneliness through free association-based interviews. Participants were sampled from the four most deprived boroughs in London, as area deprivation has been associated with a higher prevalence of loneliness. This facilitates understanding of contributors and consequences of loneliness within this demographic group.In particular, the focus is on rumination arising from loneliness; while the link between the two is well-established quantitively, research into rumination and the context of ruminative thoughts in the context of loneliness remains sparse. Thus, this study aimed to understand the subjective experience of rumination in young adults whilst they experienced loneliness. Thematic analysis of interviews using ATLAS.ti 9 revealed five themes capturing these experiences: 'temporal experience of rumination', 'ruminating life and death', 'rumination related to others', 'outcomes of rumination' and 'coping with loneliness-related rumination'.Based upon knowledge of the nature and content of rumination, further research could devise models of rumination