TikTok is gaining popularity in Malaysia. TikTok users in Malaysia have increased rapidly over the years, particularly with a large number of new users between 2017 and 2021. TikTok, as one of the most popular social media applications, provides people with a lot of entertainment and enjoyment. However, there are always consequences that can influence human behaviour in either positive or negative ways. The aim of this study is to better understand young adults' perceptions and usage, as well as to identify the effects of TikTok on society, particularly young adults. 117 young adults were involved in the survey, and the findings revealed that TikTok's positive influences outweighed its negative influences on Malaysian young adults. TikTok can provide better motivation for young adults to complete their daily tasks by allowing them to relieve stress. However, it has a negative impact on Malaysian young adults' daily routines because it makes it difficult to focus on work or study.
In Malaysia, young adults are more active on various social platforms, with TikTok being the most popular application software. In 2019, Malaysia has 4 million TikTok users, with 41 percent of creators and audiences being mostly young adults. Young adults are attempting to keep up with the trend, which is more focused on TikTok's short video content. This research is significant to the community since it investigates the vital impact Tik Tok plays as the most popular channel among them. This research may lead to a more in-depth analysis of TikTok as an educational platform in Malaysia by promoting the development of new paradigms. Quantitative method is implemented in this study. 100 young adults aged 15-26 are participated in answering the questionnaire to examine the impact of TikTok toward the daily life of young adults in Kuala Lumpur. According to the findings, Tik Tok plays a big role in affecting young adults' viewpoints, preferences, knowledge and buying behavior. TikTok can boost users' self-confidence, creativity, and social skills. TikTok also serves to motivate the users.
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