Internet memes are increasingly used to sway and manipulate public opinion. This prompts the need to study their propagation, evolution, and influence across the Web. In this paper, we detect and measure the propagation of memes across multiple Web communities, using a processing pipeline based on perceptual hashing and clustering techniques, and a dataset of 160M images from 2.6B posts gathered from Twitter, Reddit, 4chan's Politically Incorrect board (/pol/), and Gab, over the course of 13 months. We group the images posted on fringe Web communities (/pol/, Gab, and The Donald subreddit) into clusters, annotate them using meme metadata obtained from Know Your Meme, and also map images from mainstream communities (Twitter and Reddit) to the clusters.Our analysis provides an assessment of the popularity and diversity of memes in the context of each community, showing, e.g., that racist memes are extremely common in fringe Web communities. We also find a substantial number of politicsrelated memes on both mainstream and fringe Web communities, supporting media reports that memes might be used to enhance or harm politicians. Finally, we use Hawkes processes to model the interplay between Web communities and quantify their reciprocal influence, finding that /pol/ substantially influences the meme ecosystem with the number of memes it produces, while The Donald has a higher success rate in pushing them to other communities.
Social media data has become crucial to the advancement of scientific understanding. However, even though it has become ubiquitous, just collecting large-scale social media data involves a high degree of engineering skill set and computational resources. In fact, research is often times gated by data engineering problems that must be overcome before analysis can proceed. This has resulted recognition of datasets as meaningful research contributions in and of themselves.Reddit, the so called “front page of the Internet,” in particular has been the subject of numerous scientific studies. Although Reddit is relatively open to data acquisition compared to social media platforms like Facebook and Twitter, the technical barriers to acquisition still remain. Thus, Reddit's millions of subreddits, hundreds of millions of users, and billions of comments are at the same time relatively accessible, but time consuming to collect and analyze systematically.In this paper, we present the Pushshift Reddit dataset. Pushshift is a social media data collection, analysis, and archiving platform that since 2015 has collected Reddit data and made it available to researchers. Pushshift's Reddit dataset is updated in real-time, and includes historical data back to Reddit's inception. In addition to monthly dumps, Pushshift provides computational tools to aid in searching, aggregating, and performing exploratory analysis on the entirety of the dataset. The Pushshift Reddit dataset makes it possible for social media researchers to reduce time spent in the data collection, cleaning, and storage phases of their projects.
Over the past couple of years, anecdotal evidence has emerged linking coordinated campaigns by state-sponsored actors with efforts to manipulate public opinion on the Web, often around major political events, through dedicated accounts, or "trolls." Although they are often involved in spreading disinformation on social media, there is little understanding of how these trolls operate, what type of content they disseminate, and most importantly their influence on the information ecosystem.In this paper, we shed light on these questions by analyzing 27K tweets posted by 1K Twitter users identified as having ties with Russia's Internet Research Agency and thus likely state-sponsored trolls. We compare their behavior to a random set of Twitter users, finding interesting differences in terms of the content they disseminate, the evolution of their account, as well as their general behavior and use of Twitter. Then, using Hawkes Processes, we quantify the influence that trolls had on the dissemination of news on social platforms like Twitter, Reddit, and 4chan. Overall, our findings indicate that Russian trolls managed to stay active for long periods of time and to reach a substantial number of Twitter users with their tweets. When looking at their ability of spreading news content and making it viral, however, we find that their effect on social platforms was minor, with the significant exception of news published by the Russian state-sponsored news outlet RT (Russia Today).
When toxic online communities on mainstream platforms face moderation measures, such as bans, they may migrate to other platforms with laxer policies or set up their own dedicated websites. Previous work suggests that within mainstream platforms, community-level moderation is effective in mitigating the harm caused by the moderated communities. It is, however, unclear whether these results also hold when considering the broader Web ecosystem. Do toxic communities continue to grow in terms of their user base and activity on the new platforms? Do their members become more toxic and ideologically radicalized? In this paper, we report the results of a large-scale observational study of how problematic online communities progress following community-level moderation measures. We analyze data from r/The_Donald and r/Incels, two communities that were banned from Reddit and subsequently migrated to their own standalone websites. Our results suggest that, in both cases, moderation measures significantly decreased posting activity on the new platform, reducing the number of posts, active users, and newcomers. In spite of that, users in one of the studied communities (r/The_Donald) showed increases in signals associated with toxicity and radicalization, which justifies concerns that the reduction in activity may come at the expense of a more toxic and radical community. Overall, our results paint a nuanced portrait of the consequences of community-level moderation and can inform their design and deployment.
A new era of Information Warfare has arrived. Various actors, including state-sponsored ones, are weaponizing information on Online Social Networks to run false-information campaigns with targeted manipulation of public opinion on specific topics. These false-information campaigns can have dire consequences to the public: mutating their opinions and actions, especially with respect to critical world events like major elections. Evidently, the problem of false information on the Web is a crucial one and needs increased public awareness as well as immediate attention from law enforcement agencies, public institutions, and in particular, the research community. In this article, we make a step in this direction by providing a typology of the Web’s false-information ecosystem, composed of various types of false-information, actors, and their motives. We report a comprehensive overview of existing research on the false-information ecosystem by identifying several lines of work: (1) how the public perceives false information; (2) understanding the propagation of false information; (3) detecting and containing false information on the Web; and (4) false information on the political stage. In this work, we pay particular attention to political false information as: (1) it can have dire consequences to the community (e.g., when election results are mutated) and (2) previous work shows that this type of false information propagates faster and further when compared to other types of false information. Finally, for each of these lines of work, we report several future research directions that can help us better understand and mitigate the emerging problem of false-information dissemination on the Web.
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