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This essay analyzes how far-right paratexts enunciate and circulate frameworks of interpretation that situate the film, Black Panther, as a Trumpian homage. Such rubrics travel through an interconnected media ecosystem and use the film to promote the views of the far-right, adoration for Donald Trump, and a postracial, neoliberal worldview. Analysis of these paratexts demonstrates how white supremacy relies on a wealth of circulated logics that can be deployed thru novel texts and considers the implications of contemporary media environments for ideological formations.

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This essay addresses the rhetorical constitution of identity. Analyzing the rhetoric of Drew Ali and the Moorish Science Temple of America, I suggest these discourses rhetorically transformed black Americans’ identity to a people resignified as a unique racial and religious community—Moorish Americans. My analysis extends the concept of “minor rhetoric” by illustrating how resistant identities can be constituted. The analysis posits Ali’s discourse as a minor rhetoric of black nationalism capable of stuttering the language of the larger white culture as well as other protest rhetorics.