This paper aims to analyse Indonesian humorous status in social media by applying the Script Semantic Theory of Humour (SSTH) and the parameters called Knowledge Resources (KRs) of the General Theory of Verbal Humour (GTVH). It is conducted by applying a qualitative method since the purpose of this study is primarily to describe and to establish the variation in a situation, phenomenon, problem, or event without quantifying them. The data is taken from Facebook, Twitter, and WhatsApp account followed by the first writer of this study for eight months. There are 17 statuses to be analysed, in which, seven statuses consist of 21 phrases analysed by applying SSTH theory, while the other 10 statuses consist of 14 phrases as set-up stages, 18 phrases, and three pictures as punchline stages analysed by applying GTVH theory. From the data being displayed, regarding the Superiority theory, it is found that people generally laugh because of other people’s misfortunes, and it emphasizes one’s superiority to the shortcomings of others. The people will laugh at individuals who are inferior or ugly, because they feel happy, and feel superior to them. Based on Release/Relief theory, humorous status also stems from regenerating something painful into something light-hearted. It is an indication of the misfortunate aspects of life. From the Incongruity theory, it is found that humour appears when there is an oddity between the concepts prepared in certain situations and the real events that are thought to be related to the concept. The paper further elaborates the findings and discuss them in detail.

Digital marketing has become a new way to exchange things, starting from information to selling things. UniversitasNegeri Medan (UNIMED) as one of the educational university tries to engage to this digital world. Since the currentfacility of multimedia laboratorybased on Computer Assisted Language learning (CALL), the implementation of e-learning has been developed. Through English for Spesific Purposes (ESP), the students learn further on e-world. The aim of this research is to find out the students’ ability in writing an advertisement using social media.  This research used a development research approach (R & D) that adopts a model developed by Borg & Gall and the questionnares were analyzed by Linkert Scale formula. The research activities wasin the second semester consist of 30 english literature students carried out pre- and post-test, expert validation, and final product. The result shown: 1) social media like Instagram can be developed as the writing material; 2) students’ ability in writing using social media can be implemented in e-marketing to design an advertisement. Furthermore, it’s suggested to do more research on digital marketing to offer a wider opportunies to students in deciding the best job in the future.

The aim of this study is to find out types of idiomatic expression in Malay Labuhanbatu Wedding Ceremony (MLWC). This study was conducted by applying descriptive qualitative research. The data were collected by applying documentary and interview technique, and applying the theory of Charles F Hockett to analyzed the types of idiomatic expression in MLWC. Charles F Hockett divides the types of idiomatic expression into 5 types, Proper Names, Abbreviation, English Phrasal Compounds, Figure of Speech and the theory of Abdul Chaer is used to analyzed the applying of Idiomatic expression in MLWC. After analyzing the data, it is found that Malay Labuhanbatu wedding ceremony are used to maintain the respect in the social relation of society, to preserve the Idiomatic Expresssion in Malay Labuhanbatu, and to enrich the Malay language, and the last to present the Malay Culture through the use of idiom

This study deals with the characterization of Ronggur as the main character in Toba Dreams Movie and it was aimed to knowing the characteristics of antisocial personality of Ronggur in the movie. It was conducted by applying descriptive qualitative method. The source of the data was taken from Toba Dreams movie and the data were which showed actions and dramatic statements from Ronggur and other characters in the movie. The findings of the study showed that the characteristics of antisocial personality of Ronggur are : (1) failure to conform to social norms and respect lawful behaviours with 2 items, (2) deceitfulness with 10 items, (3) impulsivity with 5 items, (4) irritability with 33 items, (5) reckless disregard for the safety of self or others with 7 items, (6) Lack of Remorse with 3 items. The method of characterization and antisocial characteristics used on the main character in Toba Dreams have different meaning. Which in Robert & Jacobs theory of characterization methods presents antisocial personality characteristics, whereas in Schwartz theory antisocial characteristics apply to see the depiction of antisocial personality. Keywords: Characterization, antisocial personality, main character, movie.

The objectives of this study were to find out meanings, what, how, and why the meanings were realized in the Gotilon Batak Toba Ceremony in Dolok Sanggul Humbang Hasundutan. This study was conducted using an observation study. The data of this study were taken from Gotilon Ceremony. The sources of the data were the Gotilon Ceremony in Dolok Sanggul and the informants or Raja Parhata in Dolok Sanggul. The data were analyzed by using Roland’s theory of semiotics object. The writer found the meanings on Gotilon Batak Toba Ceremony, namely: revise, support one, support two, support three, rid, speed, addition, exploitative two, exploitative three, survive, joyfulness, invitation, stay focus, keep fight, togetherness, convince, easier, kinship, honor, offering, and thanksgiving. From those materials were found that there were verbal utterances that consist of Atur biur, Angkat nomor sada, Angkat nomor dua, Angkat nomor tolu, Buang jauh-jauh, Eme, Rugi, Ponggol nomor dua, Ponggol nomor tolu, Naeng Sahat, Tambun Namboru, Hurre Alogo, Unang mekkel, Tahan nafas, Satukan, Beres. And there were symbols namely Luhutan, Marsirippa, Sipanganon, Mangamoti, and Pesta Gotilon. The signs used in Gotilon ceremony because they want to convey the meanings of the ceremony.