Big data have 4V characteristics of volume, variety, velocity, and veracity, which authentically calls for big data analytics. However, what are the dominant characteristics of big data analysis? Here, the analytics is related to the entire methodology rather than the individual specific analysis. In this paper, six techniques concerning big data analytics are proposed, which include: (1) Ensemble analysis related to a large volume of data, (2) Association analysis related to unknown data sampling, (3) High-dimensional analysis related to a variety of data, (4) Deep analysis related to the veracity of data, (5) Precision analysis related to the veracity of data, and (6) Divide-and-conquer analysis related to the velocity of data. The essential of big data analytics is the structural analysis of big data in an optimal criterion of physics, computation, and human cognition. Fundamentally, two theoretical challenges, ie the violation of independent and identical distribution, and the extension of general set-theory, are posed. In particular, we have illustrated three kinds of association in geographical big data, ie geometrical associations in space and time, spatiotemporal correlations in statistics, and space-time relations in semantics. Furthermore, we have illustrated three kinds of spatiotemporal data analysis, ie measurement (observation) adjustment of geometrical quantities, human spatial behavior analysis with trajectories, data assimilation of physical models and various observations, from which spatiotemporal big data analysis may be largely derived.
