Fake followers are those Twitter accounts specifically created to inflate the number of followers of a target account. Fake followers are dangerous for the social platform and beyond, since they may alter concepts like popularity and influence in the Twittersphere-hence impacting on economy, politics, and society. In this paper, we contribute along different dimensions. First, we review some of the most relevant existing features and rules (proposed by Academia and Media) for anomalous Twitter accounts detection. Second, we create a baseline dataset of verified human and fake follower accounts. Such baseline dataset is publicly available to the scientific community. Then, we exploit the baseline dataset to train a set of machine-learning classifiers built over the reviewed rules and features. Our results show that most of the rules proposed by Media provide unsatisfactory performance in revealing fake followers, while features proposed in the past by Academia for spam detection provide good results. Building on the most promising features, we revise the classifiers both in terms of reduction of overfitting and cost for gathering the data needed to compute the features. The final result is a novel Class A classifier, general enough to thwart overfitting, lightweight thanks to the usage of the less costly features, and still able to correctly classify more than 95% of the accounts of the original training set. We ultimately perform an information fusion-based sensitivity analysis, to assess the global sensitivity of each of the features employed by the classifier.The findings reported in this paper, other than being supported by a thorough experimental methodology and interesting on their own, also pave the way for further investigation on the novel issue of fake Twitter followers.Keywords: Twitter, fake followers, anomalous account detection, baseline dataset, machine learning ✩ An extended version of this preprint has been accepted for publication on Elsevier's journal Decision Support Systems http: // dx.doi.org/ 10.1016/ j.dss.2015.09.003 . Please, cite this work as: "Cresci, S., Di Pietro, R., Petrocchi, M., Spognardi, A., & Tesconi, M. (2015

Bots increasingly tamper with political elections and economic discussions. Tracing trends in detection strategies and key suggestions on how to win the fight.

Spambot detection in online social networks is a long-lasting challenge involving the study and design of detection techniques capable of efficiently identifying ever-evolving spammers. Recently, a new wave of social spambots has emerged, with advanced human-like characteristics that allow them to go undetected even by current state-of-the-art algorithms. In this paper, we show that efficient spambots detection can be achieved via an in-depth analysis of their collective behaviors exploiting the digital DNA technique for modeling the behaviors of social network users. Inspired by its biological counterpart, in the digital DNA representation the behavioral lifetime of a digital account is encoded in a sequence of characters. Then, we define a similarity measure for such digital DNA sequences. We build upon digital DNA and the similarity between groups of users to characterize both genuine accounts and spambots. Leveraging such characterization, we design the Social Fingerprinting technique, which is able to discriminate among spambots and genuine accounts in both a supervised and an unsupervised fashion. We finally evaluate the effectiveness of Social Fingerprinting and we compare it with three state-of-the-art detection algorithms. Among the peculiarities of our approach is the possibility to apply off-the-shelf DNA analysis techniques to study online users behaviors and to efficiently rely on a limited number of lightweight account characteristics.

Recent studies in social media spam and automation provide anecdotal argumentation of the rise of a new generation of spambots, so-called social spambots. Here, for the first time, we extensively study this novel phenomenon on Twitter and we provide quantitative evidence that a paradigm-shift exists in spambot design. First, we measure current Twitter's capabilities of detecting the new social spambots. Later, we assess the human performance in discriminating between genuine accounts, social spambots, and traditional spambots. Then, we benchmark several state-of-the-art techniques proposed by the academic literature. Results show that neither Twitter, nor humans, nor cutting-edge applications are currently capable of accurately detecting the new social spambots. Our results call for new approaches capable of turning the tide in the fight against this raising phenomenon. We conclude by reviewing the latest literature on spambots detection and we highlight an emerging common research trend based on the analysis of collective behaviors. Insights derived from both our extensive experimental campaign and survey shed light on the most promising directions of research and lay the foundations for the arms race against the novel social spambots. Finally, to foster research on this novel phenomenon, we make publicly available to the scientific community all the datasets used in this study.