High-speed metropolitan railway services have been introduced in several mega cities to solve traffic problems stemming from urban sprawl. The success of such huge public transportation projects depends on how to design them more attractively based on profound insight into people’s preferences in the context of travel mode choice. Although many previous studies have investigated factors affecting the preferences for high-speed metropolitan railway services in general, possible heterogeneity in the preferences by different travel contexts tends to be largely ignored. In addition, the effects of personal latent attitudes toward travel mode choice have not been investigated thoroughly in the context of using high-speed metropolitan railway services. Incorporating such latent attitudes in mode choice analysis is helpful for better understanding the motivation of choosing a travel mode. The present study investigates people’s preferences for high-speed metropolitan railway service and their heterogeneity by different travel contexts using stated choice data. In addition, the hybrid choice modeling approach is employed to identify simultaneously the relevant latent attitudes and their effects on the preference for high-speed metropolitan railway service. The data collection was conducted in 2021, with respect to the great train express (GTX) project of the Seoul metropolitan area. The estimation results suggest that the latent attitudes about risk-minimizing and comfort-seeking have different effects on people’s intention to use GTX according to travel contexts. Moreover, the difference in sensitivity to the attributes of GTX exists depending on the travel contexts.

The sprawl of megacities is increasing the need to improve public transit services to cover longer distances in shorter times than current services. High-speed metropolitan rail services have been introduced to satisfy the needs of passengers and are expected to alleviate the transportation problems caused by urban sprawl. However, the effectiveness of public transit demand inducement policies, which have been employed in various ways in South Korea, has been questioned. Thus, agencies responsible for high-speed metropolitan rail services should also evaluate whether such policies will work properly. The achievement of the policy can be evaluated as sufficiently inducing the demand of the target group, and investigated through the residence information and the current travel behavior. This study investigates the current travel behavior of users to be replaced when a new high-speed metropolitan rail service is introduced and directly analyzes the travel mode shifting effect. While previous studies focused on increasing the applicability to general services by classifying groups based on personal attributes, this study focuses on evaluating detailed policy achievements for specific services. We apply a latent class modeling approach using stated preference survey data for group classification. In particular, by employing the user’s current travel behavior as a class membership attribute, the characteristics of potential passengers of the high-speed metropolitan rail service are analyzed. The estimation results suggest that current travel behavior significantly classifies high-speed rail passengers. In addition, the policy achievement was investigated in detail by region and operation time, and several additional policy directions are presented to satisfy the policy goals.