Community Service Activities (PKM) have become part of the Tridarma of Higher Education. The Cikoleang Region, Pabuaran Village, West Java, there are houses of worship of different religions and live side by side, but the surrounding communities are still closed and unknown to others. This PKM activity provides insight into how the basic concept of a tourist village, promotion optimization of a tourist village using technology, and making food and drinks welcome and in the future is predicted to be a religious tourism village. The results of this activity are expected to be developed and implemented by local residents, in order to develop their abilities and improve the surrounding economy.Keywords: Tourism Village; Human Resources; Promotion; Religious Tourism Destination

Pada tahun 2018 akhirnya Indonesia memiliki Ikon Pariwisata yaitu Patung Garuda Wisnu Kencana yang terletak di Bali yang mana juga merupakan Destinasi Wisata paling terkenal di Indonesia, kehadiran Ikon Pariwisata ini tentunya diharapkan dapat menunjang peningkatkan jumlah wisatawan ke Indonesia terutama wisatawan mancanegara, tetapi satu tahun setelah peresmian masih belum terdengar hal yang baru yang dihasilkan dari kehadiran Ikon Pariwisata ini maupun belum ada kegiatan besar yang dapat mengundang wisatawan berkunjung ke Ikon Pariwisata ini. Oleh karena penelitian deskriptif ini dilakukan dengan menyebarkan kuesioner melalui media daring terhadap wisatawan mancanegara yang berasal dari lima benua di Dunia untuk mengetahui apakah wisatawan mancanegara mengetahui tentang kehadiran Ikon Pariwisata Indonesia Patung Garuda Wisnu Kencana ini. Kata kunci :  pariwisata, ikon, kesadaran

The Growth of the online travel agent is driven by the increase in Internet penetration, rise in disposable income of people in emerging markets, and ease of comparing a variety of travel options online. Market players are introducing innovative travel and vacation package deals to assist travelers' in making sound travel decisions as per their spending capability, such as affordable packages for international destination, discounts on car rentals and cash back on international flights. In Indonesia, the growth of Online Travel Agent is more than emerging, it is like a sky-jet, conventional travel agents in Indonesia realize that they cannot ignore the onslaught of Internet technology development along with its users. So, they are willing to add an online service system to their travel agent, therefore they need a suitable example of a well-established online travel agent, so they can adapt the positive aspects and fix the negative aspects. With technological advances, consumer behavior, supply chain support, and specific knowledge possessed by a conventional travel agent before, as they browse to the online world when they have the right strategy, they can become very powerful. Internet will no longer be a threat to conventional travel agents. Learning strategy from well-established online travel agents can be a perfect reference for conventional travel agents that will provide online service system on what matters will affect repurchase intention, then further explore and improve those aspects that can be learned as an example for its success in the future.

Developments in the era of globalization are in the world's spotlight, not only on differences in mindset but also on many aspects. One of them is the impact on the existence of culture in Indonesia. This fact drives companies in Indonesia to reintroduce Indonesian culture through advertising. An example is the Visit Central Java version of the KukuBima Ener-G advertisement explored in this study, intending to take an essential role in contributing to presenting local content that specifically raises the cultural side of Central Java. This study also aims at seeing the cultural values embedded in Javanese society, namely the Kejawen, which is implied in the KukuBima Ener-G advertisement. This study used a descriptive qualitative approach and data collection techniques using John Fiske's Semiotics Method to analyze more deeply the content of advertisements based on the Social Code Theory initiated by Edward T. Hall. This study explores deeper in terms of the strategy of cultural visual but still displays the brand image. The results of this study lead to the emergence of a number of Kejawen from the aspect of Low Context Culture and High Context Culture in each advertising scene.

This study aims to see whether there is a change in the phenomenon with the presence of the Minister of Tourism from Generation X who has the closest age gap to Generation Z, it aims to see if the election of this millennial minister can increase Generation Z's interest in choosing a career in the tourism sector government, to optimize the demographic bonus in the future. This is a descriptive approach method research. The results of this study indicates that the presence of the Minister of Tourism from Generation X is able to strengthen the relationship between Generation Z Career Options to be State Civil Service in the Tourism Sector, and there are also another findings, which can strengthen and weaken Generation Z's desire to have a career in government