This article discusses the historical background of the formation of the Bangka Belitung islands as a province full of harmonization symbols, namely ethnic Chinese and Malays (Thongin Fangin Jit Jong). Based on historical searches using primary and secondary sources, it can be concluded that the arrival of the Chinese in Bangka as miners has made a mixture of Chinese and Malay ethnic groups in Bangka. Then, the assimilation was expressed with an attitude of solidarity between the two, which began with the arrival of the white nation in Bangka, causing a resistance between ethnic Chinese and Malays through the Bangka War led by Depati Amir. This was done because of the feelings of oppression and suffering experienced by ethnic Chinese and Malays at that time. Then, the attitude of solidarity did not stop at that moment, but when Bangka Belitung struggled to break away from South Sumatra. The participation of the entire community of the Bangka Belitung Islands together struggled to be able to provide prosperity. Therefore, historical ties become very important media in the formation of the symbol of harmonization.

<p>ABSTRACT<br />Abang None is a designation for Jakarta Tourism Ambassador. Researchers saw a phenomenon of self-transformation from a tourism ambassador to a celebrity. This phenomenon refers to case studies experienced by Maudy Koesnaedi, Bangpen, and Shabina Gianti. Researchers want to know the personal branding management process they want to form, and convey it to the public through Instagram social media. This study uses qualitative methods, with descriptive case studies, which depart from the Post Positivism paradigm. The concept used is personal branding, and is sharpened by the theory of Communication Private Management (CPM Theory). Data collection techniques are observation, interviews, and documentation analysis. The concept of personal branding proposed by Peter Montoya, refers to eight laws, namely the law of specialization, the law of leadership, the law of personality, the law of distinctiveness. , the law of appearance (the law of visibility), the law of unity, the law of persistence, and the law of good intentions. From these eight laws, the researcher saw that the three sources had different features, were consistent in managing personal branding, and were able to demonstrate good ethics in using social media. The theory of Communication Private Management (CPM Theory), proposed by Sandra Petronio, has five basic assumptions to see how they manage personal information in the public domain. The five assumptions are private information, private boundaries, control and ownership, rule-based management systems, and management dialectics. The three informants in general have known the limitations of their privacy with the public, so they understand the information that is allowed and not to be shared with the public. They have good management, between them and netizens. Researchers hope that further research can further develop the concept of personal branding, and CPM theory. Hopefully this research can be a reference, to be better developed from all aspects.<br /><strong>Keywords:</strong> Personal Branding, Abang None, Celebrity, Instagram</p><p><br />ABSTRAK<br />Abang None merupakan sebutan untuk Duta Pariwisata DKI Jakarta. Peneliti melihat adanya fenomena transformasi diri dari duta pariwisata menjadi seorang selebritis. Fenomena ini mengacu pada studi kasus yang dialami oleh Maudy Koesnaedi, Bangpen, dan Shabina Gianti. Peneliti ingin mengetahui proses pengelolaan personal branding yang ingin mereka bentuk, dan sampaikan ke publik lewat media sosial Instagram. Penelitian ini menggunakan metode kualitatif, dengan studi kasus deskriptif, yang berangkat dari paradigma Post Positivisme. Konsep yang digunakan adalah personal branding, dan dipertajam dengan teori Communication Private Management (CPM Theory). Teknik pengumpulan datanya ialah observasi, wawancara, dan analisis dokumentasi. Konsep personal branding yang dikemukakan oleh Peter Montoya, mengacu pada delapan hukum, yaitu hukum spesialisasi (the law of specialization), hukum kepemimpinan (the law of leadership), hukum kepribadian (the law of personality), hukum perbedaan (the law of distinctiveness), hukum kenampakan (the law of visibility), hukum kesatuan (the law of unity), hukum keteguhan (the law of persistence), dan hukum maksud baik (the law of good will). Dari kedelapan hukum ini, peneliti melihat bahwa ketiga narsumber memiliki keistimewaan yang berbeda-beda, konsisten dalam mengelola personal branding, dan mampu menunjukkan etika yang baik dalam sosial. Teori Communication Private Management (CPM Theory), yang dikemukakan oleh Sandra Petronio, memiliki lima asumsi dasar untuk melihat bagaimana mereka mengelola informasi yang bersifat pribadi di wilayah publik. Lima asumsi itu ialah informasi privat, batasan privat, kontrol dan kepemilikan, sistem manajemen berdasarkan aturan, dan dialektika manajemen. Ketiga narasumber secara garis besar sudah mengetahui batasan privasi mereka dengan publik, sehingga mereka memahami informasi yang boleh dan tidak untuk dibagikan kepada publik. Mereka memiliki manajemen yang baik, antara mereka dan netizen. Peneliti berharap semoga penelitian selanjutnya bisa lebih mengembangkan konsep personal branding, dan teori CPM. Semoga penelitian ini bisa menjadi rujukan, untuk dikembangkan lebih baik lagi dari segala aspek.</p><p><strong>Kata Kunci:</strong> Personal Branding, Abang None, Selebritis, Instagram</p>

<p>The emergence of LINE Webtoon in Indonesia offers a very interesting new<br />media dynamics to be studied in Vincent Mosco's political economy study. In his theory, Vincent Mosco alludes to the globalization of the political economy of today's media explaining the transition of old media and the emergence of new media. The purpose of this study is to examine and criticize the political economy communications practices of Vincent Mosco from Commodification, Spatialization, to Structures related to the Line Webtoon control process for content, audience and workers and its distribution in Indonesia and market share in Indonesia.This research uses qualitative approach with case study method. This type of research is explorative which is based on critical<br />tradition and critical paradigm. This research uses Political Economy Communication theory Vincent Mosco. Primary data of research is result of observation and interview, while secondary data of research is result of documentation. The results of this study suggest that Commodification in LINE Webtoon consists of commodification of content, commodification of audience, and commodification of workers. The content commodity indicates that the audience is participating in the content, and there is a lack of clarity on the terms of inappropriate content on the LINEWebtoon, so the Researcher<br />finds some of the content falling into inappropriate categories. Audiences' commodity shows that readers in Indonesia are the largest LINE Webtoon readers, making it a very potential market for traders to advertisers. Workers' Commodities are seen on creators working on the Webtoon Challenge but are not getting paid at all. If they want to earn money, they can join the Rising Star contest, but the criteria given is very difficult.<br />Although winning, not necessarily an official account. The official account also gets quite high responsibilities ranging from content to match market interests, deadlines every week, and minimal panels in each episode. All costs of the production process until the publishing is borne by the creator. Creators get only a monthly salary from LINE Webtoon. Creators are created as LINE Webtoon provides space for work, but Researchers refer to this as LINE Webtoon's efforts to change the value of expertise and creativity into selling points. There is a webtoon entitled "Seventeen" which contains snippets of scenes in webdrama produced by NAVER TV. The account does not go through the Webtoon Challenge stage and is published in Indonesia. The existence of a serial promotion from webdrama that deliberately done because NAVER Corporation has the power to it.The spatialization caught in this research in the LINE Webtoon deployment process is related to the deployment of LINE Webtoon in Indonesia regarding the subject of inappropriate content and the expansion of the business network of the NAVER CORP that incorporates the "Seventeen" webdrama into LINE Webtoon Indonesia. It is also related to the injustice to Indonesian creators who fought from the beginning. The main problem, the researchers get the result that because there is no government regulation governing the publishing of online comics, the spread so can not be fenced. Anyone can easily access through websites or apps, including accessing a webtoon that contains adult scenes. Structure in LINE Webtoon is LINE Webtoon is the first online comic pioneer in Indonesia that has the most readers. LINE Webtoon as Japan and Korea hegemony over Indonesia. Japan and Korea work together to sell products that really sell well in the Indonesian market. However, the Government should really be able to control this movement so as not to bring negative impacts to the culture and moral of the Indonesian Nation.</p><p><strong>Keywords: Vincent Mosco, Qualitative, Case study.</strong></p>

Traveloka is one of the online agents for booking airline tickets, hotels, trains, and several other online services. Traveloka is one of the Unicorns from 4 startup businesses in Indonesia. Unicorn is a term for startups worth over the US $ 1 billion or equivalent to Rp. 13.5 trillion. Traveloka is an organization that applies advanced organizational communication; in structural and transitional theory, the structure is seen as a hierarchy, policy, and organizational design, whereas Weick views structure as an activity and, more specifically, as a communication activity. According to the concept of Weick, humans do not only run organizations; humans are these organizations. This study discusses the understanding of the meaning shared by Traveloka employees about the organization where they currently work. This shared understanding was obtained from the interaction between Traveloka employees. Convergence theory developed by Ernest G. Borman is used to find out how the process of awareness of groups or organizations is formed, developed, and survived. The research uses qualitative methods and constructivist paradigms. The results of the study show that there is a message dramatization process that forms a type of fantasy chain about Traveloka as an organization where competent people are especially in the field of Information and Technology (IT), and as an organization that is Flexible & Responsible. From the results of interviews with six informants who are Traveloka employees, the researchers obtained four points in common with their basic values ​​as part of the Traveloka organization, which directs them to Traveloka employees as the ultimate end.

Pembajakan hak karya orang lain sudah menjadi hal yang sangat serius di beberapa tahun ini semenjak teknologi semakin cepat berkembang, terlebih dalam pembajakan musik. Semakin mudah kita memperoleh musik yang free download karena selalu ada orang yang dengan sengaja menyebar luaskan karya orang lain dengan cuma-cuma dan tidak bertanggung jawab. Latar belakang yang mendasari penelitian ini adanya aplikasi yang menyediakan jasa untuk menanggulangi hal tersebut melalui aplikasi streaming musik dan download berbayar, dengan cara tersebut orang yang memiliki karya bisa mendaftarkan karyanya, kemudian pemilik karya pun bisa mendapat keuntungan atas hasil karyanya sendiri, hasil karyanya pun bisa didengar orang lain dan mendapat keuntungan ketika ada yang men-download-nya sehingga dapat mengurangi pembajakan. Hasil penelitian berupa wawancara dan FGD serta temuan lapangan lainya dikaji dalam teknik analisis resepsi Stuart Hall dan pemilahan hasil temuan. Hasil Penelitian ini menunjukkan bagaimana peluncuran musik online Most Viral Project di kalangan pengguna Smartphone Android dapat mengubah perilaku dan gaya hidup dalam mengkonsumsi musik. Namun penjualan utama dalam target MVP sendiri adalah sebuah bisnis yang berbentuk MLM. Metode dalam penelitian ini menggunakan metode penelitian kualitatif dengan menggunakan teori Determinasi Teknologi Marshall Mcluhan. Hasil dari penelitian ini, aplikasi ini memiliki daya jual pada pasar MLM yang sempat meledak di pasar indonesia beberapa tahun lalu, dan kini dikembangkan kembali dan memiliki pusat di Indonesia sendiri. Selain itu aplikasi berguna sebagai peubah pengantara penjualan dari produsen langsung ke pengguna akhir.