The aim of this paper is to discuss the soft skills acquisition in the tourism industry as a means of education for sustainable development. A quantitative research approach has been applied in order to investigate the soft skills needed for tourism. The analysis is based on interviews carried out with representatives of the Bulgarian regional Chamber of Commerce and representatives of the Bulgarian hotel and restaurant industry. Additionally, a case study involving three groups of respondents, i.e. Learners, Educators and Representatives of business and Employers in the tourism and hospitality industry in Bulgaria was conducted based on a combined list of soft skills. Whereas some hard skills are traditionally taught at the educational institutions, soft skills, here identified as Core soft skills, Specific soft skills and Managerial soft skills, often remain beyond the educators’ aims. Thus, the study provides some useful insights into the contemporary practice of tourism and hospitality education, on the one hand, and into the paradigm of education for sustainable development, on the other. Keywords: Soft Skills, Tourism, Business, Hospitality, Education, Sustainability, Bulgaria

Although that today most people reside in cities, megacities, megapolises or urban agglomerations, they are striving to experience nature more often and in a significantly ways following new forms of tourism. Sustainable going back to nature is one of them and it allows inhabitants of both cities and countryside to find more differentiated ways to be on their own and recharge spirit and soul. A tent in nature is a favourite vacation imagination for many Americans and Western Europeans. Innovations in this type of recreational activities are exciting push stimulus for the experienced and future camping fans. Being still a neologism for the linguists, glamping is not any longer an unknown term for the tourism practice and the admirers of nature and well-being know it. Being a new kind of luxury campsite and having revived the old-fashioned camping life means attracting newcomers especially those who get tired due to the long coronavirus outbreaks and those who desire to give rise to this fresh tourism trend. Glamping is also a kind of a boutique camping living. It is a trend that brings together the comfort of a hotel combined with nature and freedom of camping. The contemporary facilities can go far beyond most usual tents of campers combining new with old experiences. Thus, the purpose of this article is to reveal the potential of glamping in the scope of active life and well-being tourism, whereby a snapshot observation technique has been applied.

Purpose The purpose of this paper is twofold: first, to explore the possible synergetic effects between food-restricted behaviour (fasting in Orthodox Christianity) and physical and mental health; and second, to ponder on the nature of fasting and to reveal the potentials monastery cuisine has, reaching outside the world of religion and entering the world of consumption. Design/methodology/approach A qualitative research approach has been applied in order to investigate the synergetic effects between fasting, well-being and anti-consumption. The analysis is based on in-depth interviews carried out in Orthodox monasteries, in particular, in three monasteries in the territory of Mount Athos and in three monasteries in Northern Greece. Additionally, ten Bulgarians who visited monasteries situated at Mount Athos have been interviewed. In a cultural materialistic perspective, this paper seeks to discuss and reveal food and eating habits patterns. It combines the social anthropology of food with the anthropology of Eastern Orthodox religion. Findings The discussed interrelations between fasting, well-being and anti-consumption confirm the synergetic effects, occurring at different points between them. Fasting practices definitely contribute to consumers’ health and well-being. The food-restricted behaviour and the monastery diet are presented as a means of purification not only of the soul but also of the body. Fasting is an intriguing issue that offers many perspectives for people not only within but also without the monastery walls. Food-restricted behaviour as practiced in Orthodox Christianity shall be considered as beneficial for people’s health and as such it can reveal a lot of additional spiritual values for non-believers. Social implications Future applications of fasting practices as a non-consumptive behaviour and in view of social movements for healthy nutrition. A possibility for fasting menus as an alternative to fast food menus can be exploited. Originality/value The study provides some useful insights into the contemporary practice of Eastern Orthodox fasting and confirms that fasting is a successful means of achieving mental and physical well-being. New perspectives for monastery cuisine as a resource and brand strategy for restaurant business and tourism can be mentioned as well.

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In the contexts of global economy and the increasing necessity for sustainable development of the business connections all over the world, the relations between the partners often involves not only the foreign language communication but also the dialogue between their cultures. International economic activity takes place in a set of business environments (business arrangements, timelines, quality output, sales, cash flows) which are also largely determined by additional cultural business conditions (culture as communication, attitude towards power, organizational hierarchy, interpersonal relations, etc.). In this sense, intercultural dialogue is a particularly important tool for achieving excellence and sustainable business relations between economic partners from different countries. In this paper, we suggest that intercultural dialogue in the international business environment is an indispensable tool for achieving economic effectiveness and goals, and can be assessed on the same scale as business performance. In order to identify the need of awareness-raising concerning the importance of intercultural dialogue as a business environment facilitator, a survey regarding the sewing industry in southwestern Bulgaria was conducted. The survey involved 16 small enterprises (participating with professionals from four different positions) working with firms from Greece. The evaluation of the business relations was actualized at two levels: the level of assessing the ability of professional communication and the level of assessing the ability of intercultural dialogue. Following the results obtained, the authors suggest a more active inclusion of intercultural dialogue in business practices and in negotiation. This recommendation fully corresponds to the Global goals of sustainable development because it contributes to the improvement of global partnership.