Objective: To assess if language used by Australian print media has changed in accordance with the 2011 Diabetes Australia position statement: a new language for diabetes.
Methods:Five prominent Australian newspapers were reviewed to retrieve articles from 2010 and 2014 that focused on diabetes or discussed diabetes in detail. Individual terms or phrases used within each article were categorised as preferred language, neutral language or language to avoid.Results: 111 and 79 diabetes-specific articles were retrieved for 2010 and 2014, respectively. A significant decrease (p<0.05) was observed in diabetes articles using language to avoid in 2014 (45.6%) compared to 2010 (70.3%); accompanied by a significant increase (p<0.05) in diabetes articles using preferred language. There was no significant increase in articles that only used preferred language with or without neutral language, indicating that most articles commonly use both preferred language and language to avoid.
Conclusions and implications:The Australian print news media has increased use of preferred language when communicating about diabetes, but have not eliminated the use of language to avoid. To realise the goals of the language position statement, continued championing of the recommendations by the health community is needed to ensure awareness and adoption.
To engage rural YAMs in lifestyle interventions, a high degree of personalization of the program appears important. Although initially more time and resource intensive than a less personalized approach, it is essential to identify strategies to prevent and reverse weight gain in this hard to engage group. Maximizing their engagement using a more personalized approach could be the key to promoting long-term health outcomes in this group.
A licence to publish this material has been given to James Cook University, http://www.rrh.org.au 2Results: The estimated total RCTS workforce was 970. A total of 413 responses were received and 316 (40.9%) complete responses analysed. The majority of respondents were female (71%), the 40-60-year age group was predominant (28%), and professional staff constituted the majority (62%). The below 40-year age group had more professionals than academics (21% vs 12%) and more than 62% of academics were aged above 50 years. Notably, there were no academics aged less than 30 years. The percentage of professional staff with a rural background was higher (62%) than that of academics with a rural background (42%). However, more than 70% of academics had previous exposure to a rural area as an adult and 32% had an exposure as a part of university or the TAFE (technical and further education) system. More than half (62%) of RCTS academics were aged more than 50 years and thus approaching retirement age. The implementation of a FRAME-sponsored leadership and succession program was considered by most staff (84%) as one strategy that could be used to prevent a future shortage of academics. Lifestyle reasons for working at an RCS were common to both academic (54%) and professional (63%) staff. A passion for rural health and building capacity within the rural health workforce were other central themes to emerge from the qualitative data. Uncertainty around contract renewal and future funding were dominant themes to emerge from respondents regarding their future employment intentions within the RCTS program.Conclusions: This study has provided valuable insights into the professional and academic staff's views and aspirations about the RCTS program. These data on the current RCTS workforce provide a benchmark to which future surveys of the workforce can be compared to monitor trends in turnover or predict future shortages due to cohort ageing.
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