No abstract

“Big data” is one of the emerging and critical issues facing government in the digital age. This study first delineates the defining features of big data (volume, velocity, and variety) and proposes a big data typology that is suitable for the public sector. This study then examines the opportunities of big data in generating business analytics to promote better utilization of information and communication technology (ICT) resources and improved personalization of e-government services. Moreover, it discusses the big data management challenges in building appropriate governance structure, integrating diverse data sources, managing digital privacy and security risks, and acquiring big data talent and tools. An effective big data management strategy to address these challenges should develop a stakeholder-focused and performance-oriented governance structure and build capacity for data management and business analytics as well as leverage and prioritize big data assets for performance. In addition, this study illustrates the opportunities, challenges, and strategy for big service data in government with the E-housekeeper program in Taiwan. This brief case study offers insight into the implementation of big data for improving government information and services. This article concludes with the main findings and topics of future research in big data for public administration.

Purpose -The aim of this paper is to show that online learning behaviors are dictated by both personal characteristics and regional differences. Design/methodology/approach -Data were collected from 16,133 users in 25 regions of Taiwan. The paper examined usage behaviors by looking at 11 items of categorical variables about online learning. This study implemented a multi-level latent class model to investigate online learning behavior patterns that exhibit regional differences. Findings -The results showed that online learning patterns do exhibit regional differences, as the regional segments are dictated by the individual segments of different use patterns. For instance, the urban area segment comprised a higher proportion of members who are good at using the internet. The rural area segment made up a higher proportion of members who occasionally use the internet. Interestingly, rural users went online more often than urban users when in search of e-learning or entertainment. On the other hand, the individual segments are dictated by users' personal characteristics. For instance, younger people are good at employing online learning and entertainment services. Moreover, those who use many types of online applications pay less respect to intellectual property rights than those who only use a few types of applications. Originality/value -By using a massive amount of survey data to show regional differences in online learning behavior patterns, the findings herein will help internet service providers form an applicable guideline for developing service strategies of higher service satisfaction between products and users' needs.

“Big data” is one of the emerging and critical issues facing government in the digital age. This study first delineates the defining features of big data (volume, velocity, and variety) and proposes a big data typology that is suitable for the public sector. This study then examines the opportunities of big data in generating business analytics to promote better utilization of information and communication technology (ICT) resources and improved personalization of e-government services. Moreover, it discusses the big data management challenges in building appropriate governance structure, integrating diverse data sources, managing digital privacy and security risks, and acquiring big data talent and tools. An effective big data management strategy to address these challenges should develop a stakeholder-focused and performance-oriented governance structure and build capacity for data management and business analytics as well as leverage and prioritize big data assets for performance. In addition, this study illustrates the opportunities, challenges, and strategy for big service data in government with the E-housekeeper program in Taiwan. This brief case study offers insight into the implementation of big data for improving government information and services. This article concludes with the main findings and topics of future research in big data for public administration.

Purpose -The purpose of this article is to investigate urban and rural differences for online activities and e-payment behavior patterns. Design/methodology/approach -This study applied the MLCA model to investigate Internet usage patterns from 11 online applications among 10,909 Taiwan residents in 25 different regions. Findings -The results showed that online behavior patterns exhibited regional differences, as the regional segments affected the individual segments of different use patterns. For instance, the urban area comprised a higher proportion of members who were accustomed to internet applications and skilled in online shopping by using a credit card. The rural area made up a higher proportion of members who only occasionally used online services. Moreover, rural region residents used other payment methods (excluding credit cards) more often than urban region residents. As expected, users' personal characteristics also dictated the online behavior pattern. For instance, people with higher-level income spent relatively more money for online shopping and often used various internet applications than others. Practical implications -The findings herein should help Internet service providers form an applicable guideline for developing service strategies of higher service satisfaction regarding products and users' needs. Originality/value -This study implemented a multilevel latent class model to investigate online behavior patterns that exhibited urban and rural differences, with the goal of providing service providers an understanding and mastery of their target users.