Background and Research Purpose: Consumer dissatisfaction with apparel fit and lack of standardization of sizing systems in the fashion and apparel industry is still an issue to solve. Heretofore, sizing systems assume that humans have mathematically proportional bodies, and the bodies grow in proportional ways (Simmons et al., 2004a). In addition, researchers have consistently chosen bust, waist, and hip girths as key body dimensions to classify female body size and shape (Ashdown, 1998;Salusso-Deonier et al., 1985;Simmons et al., 2004b). However, key dimensions can be different as per different sample populations and for different types of garments. Besides, precedent studies implied that considering body shape can contribute to better accuracy and fit performance in pattern making and developing sizing systems to cater to a large and diverse population (Newcomb
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