The purpose of the study was to develop economic and legal measures to create a green economy model by assessing the effectiveness of greening tools. To achieve the goal it was necessary to solve several problems. Firstly, to evaluate the effectiveness of greening tools using expert analysis techniques. Secondly, to develop measures to ensure the economy greening through the use of the most effective greening tools. Theoretical basis. The economy greening is extremely important, especially in the post-pandemic period - a period of intensive economic recovery, which might contribute to the strengthening of environmental problems. Accordingly, the study aims to identify the most effective tools for greening to develop measures for the ecologigaly healthy economic recovery in the post-pandemic period. Scientific novelty. The effectiveness of greening tools was evaluated and several economic and legal measures were developed, which will contribute to the economy greening intensification. Conclusions. The study proposed to intensify the economy greening by using the most effective greening tools whose effectiveness was assessed by using expert analysis. The most effective greening tools were identified: environmental taxes, quotas, environmental funds, environmental audit, and environmental certification. Based on the results of the study, several economic and legal measures for economy greening in the post-pandemic period were developed.

The formation of new realities of mass culture and consumer society led to a number of crisis phenomena of an ontological and worldview nature. The purpose of the article is to analyze the worldview accents of modernity from the philosophical point of view of mass culture and consumer society, to outline social transformations inherent in social categories of thinking. General scientific methods of analysis of synthesis, deduction, and induction were used to write the article. The results highlighted the main characteristics of mass culture, it was established that it has a specific influence on worldview aspects. Mass production replicated mass things, chimeras of characters, values, etc., which became obsessive in society. Consumer society has turned consumption into the meaning of life. Consumption received leading roles in creating a new type of relations in society, transforming them according to its own development scheme. Consumption has become the dominant socio-cultural aspect in people's consciousness, which has pushed the economic effect into the background. This has led to the formation of a crisis of identities throughout the world, as traditional national ways of demarcation are replaced by social. The conclusions suggest turning to the ideas of the Post-Enlightenment, which contain elements of consumerism.