Nowadays, the balanced development of any territorial unit should be based on the concept of sustainable development. As a result of its significant expansion, the goals of sustainable development began to be used at the level of strategic and operational documents, which in the context of decentralization is reflected at the level of individual territorial communities. This article is devoted to bibliometric analysis of the scientific papers from the Web of Science and Scopus, which deals with the topic of sustainable development in local communities as elements of strategic planning. To do this, we used the VOS viewer, Scopus, and Web of Science tools, which made it possible to identify major trends (for example, dynamics by year, country, authors, subject area, etc.) and clusters that visually present the obtained information. The following key parameters were also selected for the analysis: published for 1987-2019 years; the language of the paper – English; papers which contain keywords – sustainable development, local communities, and strategic planning. The results indicate a growing role of the chosen topic, which prevails in environmental and social sciences. The bibliometric analysis revealed 8 clusters (Scopus database) and 11 clusters (Vos database) with the central term “sustainable development”. The term “local communities” is also one of the key ones in the analyzed research, which is confirmed by the number and strength of links. The analyzed trends show that sustainable development is increasingly considered at the local level of territorial communities in the context of their planning and development.

The primary purpose of this study is to analyze the structure and dynamics of scientific publications in the field of environmental management and social marketing in their relationship. The authors analyzed the original keywords in the field of environmental management and social marketing. They carried out the analysis of works in the Scopus scientometric database with the subsequent use of the analytics built in the database, as well as modern software for bibliometric analysis VOSviewer and SciMAT. This study included many papers published in seven languages in the field of economics and ecology (also taking into account works from the interdisciplinary category to more fully include all possible papers). Library analysis has revealed the popularity of the use of these categories with authors from different countries with research over the years. Listed six clusters of a collaboration of countries by co-authorship. The journals with the most massive citations of the analyzed categories are listed. There is a stable dynamics of the number of studies in these categories in the subperiod 2011-2016. However, current trends until 2020 show that the popularity of research, and most importantly, their relevance will remain at the peak in subsequent years. The study may be the basis for further research in the use of marketing principles to deepen the theory of environmental management.

This article summarizes the arguments and counterarguments within the scientific discussion on health care financing by introducing compulsory health insurance in Ukraine and improving voluntary one. The study’s primary purpose is to theorize and determine the main directions and recommendations for implementing compulsory health insurance in Ukraine. Systematization of scientific background concerning the study problem showed that Ukrainian national and municipal health care institutions didn’t provide free medical care in the amount and quality guaranteed by the Constitution of Ukraine. Therefore, the relevance of solving this scientific issue is the necessity of comprehensive health care reforming (especially funding) considering compulsory health insurance. To achieve this goal, the study was conducted in the following logical sequence: analyzing models, historical experience, and a hybrid budget insurance system of health care financing; identifying the Ukrainian health insurance features during the pandemic in 2020; clarifying the problems of health insurance development in Ukraine and the world; analyzing and considering the theoretical base on solving health insurance issues; retrospective analysis of the three-level insurance model; developing the practical recommendations for improving the mechanisms of compulsory health insurance implementation. The methodological tools of the study were the methods of dialectical scientific knowledge, systematic approach, statistical and comparative analysis, a review of scientific background, regulatory framework, and insurance companies’ reports. The study involves data for 2002-2021. The object of the study is the health insurance system and state mechanisms for regulating compulsory and voluntary health insurance in Ukraine. The obtained results showed that the introduction of compulsory health insurance in Ukraine addressed the expanding availability of medical services to the general population and attracting additional resources in health care. The study empirically confirms and theoretically proves that the Ukrainian government should determine the main health services provided and the insurance premium amount, coordinate the interaction between insurance parties, resolve conflict situations, provide the legal basis for the system functioning, control financial flows and activity insurance fund. The study results can be helpful for insurance market professionals, financiers, and economists in the health care industry, researchers, and students of economic specialties.

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