In Windows on the World, participants explore how national culture differences may affect managerial practices when expanding into another country. In the exercise, a U.S. niche grocery retail chain plans expansion into Brazil and China. The role-play is between a consultant team and a client team that has hired them. The consultant team gives expert advice about which, if any, of the managerial practices in place in the home market might require modification in Brazil or China. Facilitators can suggest "cultural due diligence" as a way to increase the likelihood of successful international business expansion.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.