Purpose Qualitative researchers and information practitioners often investigate questions that probe the underlying mental models, nuanced perspectives, emotions and experiences of their target populations. The in-depth qualitative interview is a dominant method for such investigations and the purpose of this paper is to demonstrate how incorporating hybrid card-sorting activities into interviews can enable deeper participant reflections and generate rich data sets to increase understanding. Design/methodology/approach Following a review of relevant literature, the case illustration presented is a grounded theory study into the student-researcher information experience with personal academic information management. This study uses hybrid card sorting within in-depth, semi-structured interviews, a unique adaptation that extends multi-disciplinary awareness of the benefits of card-sort exercises for qualitative research. Findings Emerging from diverse fields, ranging from computer science, engineering, psychology and human–computer interaction, card sorting seeks to illuminate how participants understand and organise concepts. The case illustration draws largely on methods used in interaction design and information architecture. Using either open or fixed designs, or hybrid variations, card-sort activities can make abstract concepts more tangible for participants, offering investigators a new approach to interview questions with the aid of this interactive, object-based technique. Originality/value Opening with a comprehensive review of card-sort studies, the authors present an information experience case illustration that demonstrates the rich data generated by hybrid card sorting within qualitative interviews, or interactive interviews. This is followed by discussion of the types of research questions that may benefit from this original method.

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PurposeThis paper aims to discuss what it means to consider the information experience of academic information management from a constructivist grounded theory perspective. Using a doctoral study in progress as a case illustration, the authors demonstrate how information experience research applies a wide lens to achieve a holistic view of information management phenomena. By unifying a range of elements, and understanding information and its management to be inseparable from the totality of human experience, an information experience perspective offers a fresh approach to answering today's research questions.Design/methodology/approachThe case illustration is a constructivist grounded theory study using interactive interviews, an original form of semi-structured qualitative interviews combined with card-sorting exercises (Conrad and Tucker, 2019), to deepen reflections by participants and externalize their information experiences. The constructivist variant of grounded theory offers an inductive, exploratory approach to address the highly contextualized information experiences of student-researchers in managing academic information.FindingsPreliminary results are reported in the form of three interpretative categories that outline the key aspects of the information experience for student-researchers. By presenting these initial results, the study demonstrates how the constructivist grounded theory methodology can illuminate multiple truths and bring a focus on interpretive practices to the understanding of information management experiences.Research limitations/implicationsThis new approach offers holistic insights into academic information management phenomena as contextual, fluid and informed by meaning-making and adaptive practices. Limitations include the small sample size customary to qualitative research, within one situated perspective on the academic information management experience.Originality/valueThe study demonstrates the theoretical and methodological contributions of the constructivist information experience research to illuminate information management in an academic setting.