In recent years, GI cheese consumption has attracted increasing interest among consumers, due to its beneficial properties for local economies and the surrounding environment. Given the high importance that consumers ascribe to geographical indications, considered one of the most relevant attributes for agro-food consumers, this study aims at detecting the main variables that influence purchasing intention for GI cheese. A total of 806 consumers took part in the study from all four regions of the Republic of Serbia. For this purpose, a binary logistic regression model analysis was performed. The research highlights that tradition and origin, education, and higher knowledge only had a significant effect on consumer attitudes toward GI cheeses.

Organic agricultural production requires higher financial investments than conventional agricultural production. Seed prices are higher, labor costs are higher, and there is the additional cost of certification. That is why the existence of incentive measures of agricultural policy is necessary for organic agriculture. The aim of the paper is to present the incentives paid from the agricultural budget for organic agriculture in Serbia and Montenegro. The authors conclude that subsidies for organic agriculture, although they are paid continuously and are a significant incentive, have a small percentage share in the agricultural budget in both countries. In Serbia, 1% and 3% of registered farms in Montenegro practice organic agriculture.