Thirty years after "Our Common Future" by the Brundtland Commission in 1987, sustainable development remains the only internationally and consensually recognized global development concept. The last major United Nations event-the Rio+20 Conference in 2012-endorsed it by proposing the Sustainable Development Goals (SDGs) and their more specific targets and indicators (adopted in 2015). We claim that educators, politicians, and civil society organizations have failed to a large extent in making the sustainable development concept broadly appealing. Among the missing enabling factors are a good narrative (making an extremely complex sustainable development concept comprehensible to all, thereby raising public support), social norms (reflecting commonly held sustainability principles and goals), and sustainability indicators (providing clear information for steering policies as well as for daily decisions). In this paper we focus on the role of mass media (English-written printed newspapers) as an important information channel and agenda-setter, and analyze their modes of sustainability communication. We look into how these media communicate selected key sustainability themes, and how they make connections to the overarching concept of sustainable development. We hypothesize that the media predominantly informs people and sets the agenda by communicating themes of current interest (e.g., gender inequalities), but misses the opportunity of framing them in the broader, overarching concept of sustainable development. This may be a significant sustainability faux (error)-great political intentions need efficient implementation tools, not just political resolutions. To this end, we need well-narrated and framed sustainability themes communicated through mass media to activate the social norms that potentially support societally beneficial conduct. By undertaking an extensive mass media analysis, this paper offers rare empirical evidence on sustainability communication by the global mass media during the last ten years, and identifies the main caveats and challenges for sustainability proponents. As sustainability communication does not yet have its own theoretical framework, SDGs seem to offer a suitable mechanism for this.Earth" of the Stockholm Conference and how to set about achieving this [2]. Second, "The Limits to Growth" [3] which put forth the convincing argument concerning the incompatibility of indefinite economic growth while retaining the integrity of natural resources, an unpolluted environment and a healthy living world. The answer to both questions was found: sustainable development that entails "changing course" [4] in most current economic and overall societal development in a profound way. The essence of the message is that it must be undertaken comprehensively. The development of human civilization is an extremely broad issue and no partial solution can be effective.The problem is that while this idea is evidently right, it is at the same time not very helpful for identifying concrete workable solutions...

The article argues that, although digital and social media provide space and means for children's cosmopolitan citizenship, the tendency to reproduce cultural and ethnic stereotypes and prejudice prevalent in mainstream media can limit their capability and willingness to act and think as such. Drawing upon qualitative participatory research conducted with more than seventy children living in the Czech Republic, the article explores how children's media practice had a tendency to reproduce cultural hegemony. The paper ultimately argues that multicultural education and media education can together support children in reflecting on and challenging cultural hegemony, while at the same time potentially contribute to their transnational participation and cooperation with the use of digital and social media.

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SUMMARYAim: Local prevalence estimates of problem drug use (PDU) are crucial in the process of assessment of drug situation and trends and for the planning of evidence-based policy responses. The aims of our study are twofold: to estimate the number of problem drug users (PDUs) in the Czech capital city in 2011, and to examine the usability of the capture-recapture method (CRM) modified for data from low-threshold programmes (LTPs) for drug users.Method: Six independent LTPs provided data for analysis (SANANIM, Drop-in and Progressive, each of these providing one drop-in centre and one outreach programme). After adjustment of the standard CRM formula for cases without an individual identifier, the overlaps between programmes were calculated and the size of hidden population was estimated.Results: In total, it was estimated that there were 10,754 PDUs in Prague in 2011. The current estimate is in line with estimates obtained previously using another indirect standard approach -the multiplier method.Conclusion: The modified version of CRM thus proved a reliable method for local PDU estimates.

This article deals with the possibilities of the approach to the study of the issue of bias in selected journals in the fields of Journalism and Media Studies. It mainly focuses on two areas: first, on work with the term "bias" - how various authors define it and in what ways they study it; second, on identifying common characteristics within different researches - whether their aims or groundings are similar. The remaining parts of the article deal with three main streams of the research of bias which have been identified on the basis of the analysis of the studied research samples. Further, selected texts representing each of the defined groups are introduced in a greater detail. DOI: 10.3126/bodhi.v2i1.2866 Bodhi Vol.2(1) 2008 p.117-135