In the Sri Lankan context, the publicly available research has not addressed precisely the relationship between green attributes and revisiting intentions so far. Therefore, this research mainly aimed to study the impact of Sri Lankan hotels' green attributes on tourists' revisiting intention. Besides how these said attributes affect overall satisfaction, and mediation role of tourists' overall satisfaction on revisiting intention was also investigated. The present research is a positivistic study, and a survey was conducted based on a convenience sample selected from foreign and local tourists who had experience in hotels offered green attributes. The data were analyzed by two path models using AMOS 23. Findings show that some of the green attributes positively impact revisiting intentions, and some of the green attributes positively impact overall satisfaction. Furthermore, the overall satisfaction mediates the relationship between organic foods and revisiting, and also the relationship between water-saving attributes and revisiting intentions. These findings will help academics understand the theoretical relationships and for hoteliers to launch innovative and profitable green practices.
At present, tourists are more concerned about the environment than in the past, and it has become a trend across the world. The hotel industry already understands these environmentally-friendly trends and, therefore, is implementing green practices in hotels worldwide. In Sri Lanka, more hotels are engaging in green practices, but there is no systematic study the additional cost that has to be incurred in converting the hotels to be green. The major objective of this study is to address this gap. Therefore, this study aimed at investigating the impact of green practices on the behavioral intentions of tourists. This study is a positivistic research that used a survey method to collect the data based on a convenient sample of tourists who had visited and stayed in green hotels. The data were analyzed intentions of tourists. Further, the research measured the magnitude of highest contribution to green practices is generated from water saving.In addition, energy-saving and recycling are also contributing towards wastage seems to be comparatively lower but provides a satisfactory positive contribution. This study applied multivariate analysis to theorize the relationship between the green practices of hotels and the behavioral intentions of the tourists by developing a structural equation model. This new knowledge will be useful for academic research on the green hotel concept. In addition, it will be immensely helpful for hoteliers to understand the advantages of green practices already being implemented and also for
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.