In the classic intertemporal discounting task (Thaler, 1981), individuals make tradeoff decisions between smaller-sooner and larger-later monetary rewards. We explored how parental role salience and parental status influences individual’s choice between smaller-sooner and larger-later choices. Parental role salience is manipulated among both parents and non-parents in this research. Our results show a significant interaction between parental status and manipulated parental role salience. Specifically, we found that parents are more impatient than non-parents. Additionally, non-parents become more impatient after parental role salience manipulation, similar to parents. Theoretical implications of our findings are discussed.
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