Self-assembled ZnO quantum dots ͑QDs͒ were achieved by a vapor phase transport process. ZnO nanodots were naturally formed on solid substrates in the Volmer-Weber growth mode. Size control of nanodots could be readily realized by varying the growth time. The as-prepared ZnO QDs are of high quality and very stable after formation. The blueshift of band gap energies derived from quantum confinement effects was confirmed by optical absorption spectra. Photoluminescence spectra revealed the tunable behavior of ultraviolet luminescence due to exciton localization. The realization of size-tuned color from ZnO QDs makes them more promising for practical applications.