Recently, Recurrent Neural Network (RNN) solutions for recommender systems (RS) are becoming increasingly popular. The insight is that, there exist some intrinsic patterns in the sequence of users' actions, and RNN has been proved to perform excellently when modeling sequential data. In traditional tasks such as language modeling, RNN solutions usually only consider the sequential order of objects without the notion of interval. However, in RS, time intervals between users' actions are of significant importance in capturing the relations of users' actions and the traditional RNN architectures are not good at modeling them. In this paper, we propose a new LSTM variant, i.e. Time-LSTM, to model users' sequential actions. Time-LSTM equips LSTM with time gates to model time intervals. These time gates are specifically designed, so that compared to the traditional RNN solutions, Time-LSTM better captures both of users' shortterm and long-term interests, so as to improve the recommendation performance. Experimental results on two real-world datasets show the superiority of the recommendation method using Time-LSTM over the traditional methods.

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Social tagging is becoming increasingly popular in many Web 2.0 applications where users can annotate resources (e.g. Web pages) with arbitrary keywords (i.e. tags). A tag recommendation module can assist users in tagging process by suggesting relevant tags to them. It can also be directly used to expand the set of tags annotating a resource. The benefits are twofold: improving user experience and enriching the index of resources. However, the former one is not emphasized in previous studies, though a lot of work has reported that different users may describe the same concept in different ways. We address the problem of personalized tag recommendation for text documents. In particular, we model personalized tag recommendation as a "query and ranking" problem and propose a novel graph-based ranking algorithm for interrelated multi-type objects. When a user issues a tagging request, both the document and the user are treated as a part of the query. Tags are then ranked by our graph-based ranking algorithm which takes into consideration both relevance to the document and preference of the user. Finally, the top ranked tags are presented to the user as suggestions. Experiments on a large-scale tagging data set collected from Del.icio.us have demonstrated that our proposed algorithm significantly outperforms algorithms which fail to consider the diversity of different users' interests.

In recommender systems, cold-start issues are situations where no previous events, e.g. ratings, are known for certain users or items. In this paper, we focus on the item cold-start problem. Both content information (e.g. item attributes) and initial user ratings are valuable for seizing users' preferences on a new item. However, previous methods for the item cold-start problem either 1) incorporate content information into collaborative filtering to perform hybrid recommendation, or 2) actively select users to rate the new item without considering content information and then do collaborative filtering. In this paper, we propose a novel recommendation scheme for the item cold-start problem by leverage both active learning and items' attribute information. Specifically, we design useful user selection criteria based on items' attributes and users' rating history, and combine the criteria in an optimization framework for selecting users. By exploiting the feedback ratings, users' previous ratings and items' attributes, we then generate accurate rating predictions for the other unselected users. Experimental results on two real-world datasets show the superiority of our proposed method over traditional methods.

Bidding optimization is one of the most critical problems in online advertising. Sponsored search (SS) auction, due to the randomness of user query behavior and platform nature, usually adopts keyword-level bidding strategies. In contrast, the display advertising (DA), as a relatively simpler scenario for auction, has taken advantage of real-time bidding (RTB) to boost the performance for advertisers. In this paper, we consider the RTB problem in sponsored search auction, named SS-RTB. SS-RTB has a much more complex dynamic environment, due to stochastic user query behavior and more complex bidding policies based on multiple keywords of an ad. Most previous methods for DA cannot be applied. We propose a reinforcement learning (RL) solution for handling the complex dynamic environment. Although some RL methods have been proposed for online advertising, they all fail to address the "environment changing" problem: the state transition probabilities vary between two days. Motivated by the observation that auction sequences of two days share similar transition patterns at a proper aggregation level, we formulate a robust MDP model at hour-aggregation level of the auction data and propose a controlby-model framework for SS-RTB. Rather than generating bid prices directly, we decide a bidding model for impressions of each hour and perform real-time bidding accordingly. We also extend the method to handle the multi-agent problem. We deployed the SS-RTB system in the e-commerce search auction platform of Alibaba. Empirical experiments of offline evaluation and online A/B test demonstrate the effectiveness of our method.