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The need for digitalization of the agro-industrial complex is obvious – implementation of digital economy principles will create an institutional environment that meets modern realities and allows to generally improve production efficiency. Foreign experience of agriculture digitalization in the USA, Germany, Switzerland, and Ireland has been analysed in the article. Main technologies used for agro-industrial complex digitalization have been described. Advantages and potential of the smart farming implementation to control the accuracy of fertilizer application, prediction of adverse environmental events, quality improve of growing products and more open interaction between farmers and consumers, resource costs reduction and increase of farms profitability have been considered. Opportunities and obstacles for implementing technologies of the state project “Digital Agriculture” have been evaluated: big data, blockchain, smart farming, quantum technologies, Internet of things, robotics, wireless communications, virtual and augmented realities. Ingeneral the main obstacles are related to high cost of introducing new technologies, lack of necessary knowledge among farmers, lack of legal framework and standards, and lack of information and software protection mechanism. Barriers and their potential solutions in the process of agriculture digitalization in Russia have been defined in the article. Main solutions to overcome the barriers described include: favorable regulatory environment for digital agriculture development, information and economic security of agricultural producers, nationwide information and communication infrastructure for the industry (including provision of public services on the basis of a single cloud platform), necessary training for “intellectual” agriculture, implementation of digital technologies in related industries, development of the agricultural digital enterprise concept and the way of its implementation.

The article improves theoretical approaches to informational security management in the context of crisis management of enterprises, which include developing an informational security strategy to minimize losses from the effects of the crisis. The main goal of the strategy is to maintain the confidentiality, integrity and availability of information for the implementation of effective crisis management of enterprises. Organizational, engineering and technical support of informational security have been highlighted among the strategic areas. The strategy of organizational support includes the analysis of external and internal threats, the organization of work with employees, the organization of work with documents, the organization of the regime and protection, systematic control. The strategy of engineering and technical support includes the use of technical means of collecting, processing, accumulating and storing confidential information; protection of information; systematic control. Realization of strategic directions will allow enterprises to reduce both possible material losses and maintain competitive advantages and positions in the market. It has been proved, that the management of the socio-economic system of the enterprise should be based on a clear informational and communicational platform. The main factors, responsible for the emergence of a crisis of enterprises have been determined: an undeveloped system of innovative communications, the lack of optimal informational support for crisis management, an effective system of financial diagnostics, and a low level of transfer of manufacture of products technologies. It has been substantiated, that overcoming the crisis phenomena is possible due to the creation, development and support of the innovative infrastructure. Innovative infrastructure will contribute to solving the problems of innovative policy of enterprises in the framework of crisis management. Organizational and functional support of the informational and innovative component of the crisis management of enterprises using communication tools of the innovative infrastructure has been proposed. The main tasks of the innovative infrastructure functioning have been defined.

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