An article discusses the formation of innovative susceptibility of Ukrainian enterprises to the technologies of non-traditional renewable energy. The relevance of this problem is determined on the basis of the European concept of «Green U-turn», which is a logical continuation of the strategy «20-20-20» on the development of non-traditional renewable energy. The article proposes the use of a cluster approach to systematization, grouping and balancing general and specific factors that form the innovative susceptibility of Ukrainian enterprises to technologies of non-traditional renewable energy. The study is based on the expert information regarding stages of life cycles «production-consumption-utilization» of the various non-conventional renewable energy technologies, as well as the analytical information on publication activity as an important factor in the integral assessment of the priorities of energy-saving technologies. The estimates are formed taking into account the data on a sample of enterprises in Ukraine. The results of the study will serve as the basis for the formation of appropriate organizational and managerial clusters that allow enterprises to create an innovative product and thereby increase their competitiveness, which is a powerful incentive for national and regional development. Based on this integrated approach, it is possible to analyze factors both at regional level and at level specific enterprise.