The concept of sustainable development has captured the world. It is altering society, generating new social patterns, reorganizing business and management models, testifying to the ultimate connectedness of the world and, as a result, encourages rethinking the legal superstructure, adapting supernova normative arrays to the current legal taxonomy, which is not always possible with taking into account the positivist approach to law. ESG principles have today become a kind of model for sustainable business development, due to which the goals of companies’ involvement in solving environmental, social and management problems are achieved. They have not only a vector effect, but also a regulatory, reputational; they have also an increasing impact on international business in a variety of industries. In addition, they are updating relatively new rating mechanisms that form the basis of investment, financial, credit, trade, corporate, management and other policies of companies. At the same time, ESG principles are segmented, fragmented and, as a rule, objectified externally in the form of norms of nonstate, often industry regulation. Without legally binding force, ESG principles are quite comparable with law in terms of the degree of impact on public relations and in terms of the resulting legal and economic consequences. Cross-border contracting practices are also changing, leading to the incorporation of “sustainability” clauses into contracts, as well as the emergence of the concept of a sustainable contract. The pre-contractual stage becomes more complicated, it requires human due diligence procedures, the formation and assessment of supply chains, the development of strategies for the disclosure of non-financial information, the study of legal risks taking into account the global law enforcement practice, as well as the establishment of methods and a jurisdictional forum for the resolution of disputes. International Commercial Arbitration claims to be attractive in resolving ESG disputes. These and other issues, taking into account their relevance, are studied in this paper.

The central institute of private international law — conflict of law — in the modern globalization and information context is evolving, which is largely due to the paradigm shifts in law, laid down and developed based on international commercial arbitration. The widely interpreted concept of «rules of law» actualizes a completely new view of conflicting arrays of rules: the law of the state and the system of non-state regulators. The medieval lex mercatoria, revived in the XX century, is modernized by cyberspace, acquires a new sound in the form of e-merchant or lex informatica, especially in the context of the parallel development of smart contracts and new decentralized forms of dispute resolution, one of which is blockchain arbitration. In particular, the issues of conflict of law, traditional for cross-border transactions, arise in relation to smart contracts, which, using blockchain technology, are inherently linked to several jurisdictions. It is important to reflect on the questions of applicability of traditional conflict-of-laws bindings to the regulation of relevant relations, including through forecasting the practice of choosing the law of a state, the substantive rules of which are adapted to the use of new technologies, or recourse to the rules of non-state regulation.

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Modern society is characterized as a network, which makes it necessary to rethink its superstructure — law — in the logic of the network paradigm of scientific knowledge. At the interface of law and information technology, new legal and sub-legal phenomena arise that need to be conceptualized. International private law, being in the forefront of the changes that are taking place, possesses a special methodology that can adapt to the network society. The paper analyzes the individual signs of the formation of a new paradigm. One of the most revolutionary products of the Network are global technological or digital platforms, within which predominantly cross-border private law relationships are formed, mediated by transactions, collectively understood as e-commerce or m-commerce. The legal analysis suggests that americanization of «platform law» is observed. Of interest for the study of the network paradigm is the emerging practice of online arbitration in disputes involving consumers. A significant role in the regulation of modern cross-border relations is assigned to the norms of non-state regulation, traditionally conceptualized through the prism of lex mercatoria, which is now systematized in the logic of the legal system, highlighting the subsystems brought to life by globalization processes. The corresponding changes testify to the modification of the architecture of the regulation of cross-border relations.

мироустройство под воздействием процессов глобализации существенно видоизменилось, что приводит к парадигмальному сдвигу в праве, к серьезному смещению концепций правопонимания, обусловившему методологический кризис современной теории права. Новая правовая действительность XXI в., преобразованная глобализацией и исследуемая в контексте юридической антропологии, рисует новое будущее права, над созданием которого работают не только государственно-властные образования, но и частные акторы: мировое бизнес-сообщество, или бизнес-элиты в лице транснациональных и мультинациональных организаций, надгосударственных структур. Дисциплинарная матрица международного частного права также претерпевает существенные изменения, находясь в авангарде происходящих преобразований. И если система международного частного права все еще, исходя из постулатов позитивистской юридической науки, не вмещает в себя нормы негосударственного регулирования, то современная парадигма международного частного права уже немыслима без соответствующих норм. Юридический инструментарий, используемый для целей регулирования трансграничных отношений, ядром которого служат правовые нормы, значительно обогащается сегодня не столько новыми, сколько осовремененными квазиправовыми (неправовыми) средствами. Значимое место в соответствующем юридическом инструментарии принадлежит нормам негосударственного регулирования, которые в контексте настоящего исследования квалифицируются как собирательное и наиболее «нейтральное» видовое обозначение норм негосударственного происхождения, регулирующих трансграничные отношения. Начавшийся в области трансграничной торговли процесс активного применения норм негосударственного регулирования распространился практически на все виды трансграничных частноправовых отношений, хотя и с совершенно разной степенью проникновения и признания соответствующих норм, а также с разными допустимыми функциональными возможностями. Живая, гибкая, адаптивная, самоорганизующаяся, мобильная нормативная среда формируется, вытесняя, подменяя, видоизменяя, обогащая традиционные правовые регуляторы. Особенно важно и в недалекой перспективе может привести к глобальным последствиям то, что нормы негосударственного регулирования формируют особую