Abstract-The article presents the results of the verbal memory collocations study, functioning in the mass media and Russia, representing the general and ethnospecific patterns of memory representation, the requirements for the macrostructure of the ideographic complex dictionary of verbal memory collocations and the principles of organizing dictionary entries, reflecting poly-aspect information, namely, structural, semantic, pragmatic, and syntagmatic characteristics of collocations. The data for study were selected taking into account statistical parameters from newspaper content of the DWDS Germanlanguage corpus and the Russian-language corpus of the University of Leeds. A complex methodology is used including semasiologically and onomasiologically oriented analysis methods and a comparative method. The study results show that the analyzed groups of collocations in both languages have a similar internal structure and are characterized by asymmetric lexical representation of mnemic processes. They also include verbal and nominal series of collocations; the collocations semantics characterizes the basic elements of the language model of memory -subject, object, process, and localization. Also it reflects the conceptual integration of mental and physical situations; the nomination is based on spatial, subject, and personifying thematic codes; the representation of memory indicates the ambivalence of the axiological relation towards memory in two linguocultures. Ethno-specific characteristics are the following: the degree of semantic differentiation in the nomination of mnemonic processes, the relevance of certain structural and semantic models, thematic codes, the syntagmatic characteristics of collocations, and the activity of keywords in the formation of series. Examples of collocation analysis illustrating the structure of the dictionary entry of the collocation dictionary are given.
-This paper focuses on different ways of the "alien" representation in the Russian and German media discourse based on essentials of cultural and discourse linguistics. Most research thus far has focused on the media text rather than on media uses and practices. With references to the political and social contexts, it will be demonstrated how the opposition "ownalien" is effectively used for supporting national consciousness and identity. The "own-alien" polarization has a variable base: on the international level -Russia vs. ideological opposite state; on the national level -authority vs. ordinary folk, locals vs. migrants etc. The analysis of Russian and German press articles over the period from 2013 to 2017 has shown that the most dominating foreignization strategy in the both media discourses is the strategy of alienation. For a more comprehensive research, the study material was broken up into two categories: a national and an international media discourses. As a result, the most popular tactics and communicative turns of the alienation strategy representation were exposed in the both media discourses, as well as the specific character of the "alien" verbalization in different cultures was described. The discourse and contrastive analysis of Russian and German newspaper texts is used as the research method.
Abstract-This article surveys methods and techniques used to assess creditworthiness of individuals. We pay particular attention to the scoring method. The classification of bank's customers is shown. The decision tree analysis is proposed for use, a decision tree example is shown using computer calculations.
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