Assessing the readiness of students for distance learning is one of the main factors in the planning and implementation of distance learning. The purpose of this study was to identify and analyze the readiness of students to implement distance learning tools while learning English. The authors consider the students' readiness to implement distance learning as a complex of cognitive, motivational, technological, and reflexive components. The paper analyzes various forms of diagnosing readiness levels, including surveys, questionnaires, interviews, and observations used in the study. The research demonstrated that distance learning presented some challenges to students on the one hand, and offered them new opportunities on the other hand. A list of factors that impeded English distance learning and benefits of distance learning were identified by students in this survey. The most notable is the growth of the high-level category of technological component. 83% of respondents indicated that they mastered new distance learning tools they had not previously used or used partially. On the plus side within the cognitive component we can admit gaining of new experience by students. Changes in the motivational and reflexive components were less noticeable.

Background. The problem of individual resilience is becoming especially relevant today, when Ukraine is at war. The issue of preserving physical and mental health of Ukrainians is especially important. No one here was not ready to live and work in war conditions. At the same time, we are able to form an optimal response to these events with the help of resilience. The purpose of the article is to identify the key resilience strategies of Ukrainian teachers in war conditions based on the analysis of the results of the research conducted by the authors. Methods. This research is a part of wider program "Codes of resilience", developed to improve the resilience skills of teachers. The authors use the multidimensional model of overcoming stress and finding internal stability "BasicPh" of Prof. Mooli Lahad to identify the key resilience strategies of Ukrainian teachers in war conditions. This model consists six channels for coping with stress: – belief; A – affect; S – sociability; I – imagination; C – cognition; Ph – physiology. Results. The results of the study showed that the most influential way to overcome stress for teachers is their cognitive settings. Information analysis, critical thinking skills, planning strategies, etc. are the most common ways among teachers to respond to external challenges. The second most influential factor of stress resistance is the worldview of teachers. It turned out that teachers do not actively use their own emotional settings to overcome stress. The same we can say regarding their creative settings. The readiness of teachers to rely on the strength of communities in difficult times (social settings) also needs additional attention and additional research. This factor was the least influential.

The obtained results of scientific research made it possible to raise and investigate theoretical and applied issues, in particular, regarding the development and application of hybrid business strategies, ensuring the stability and social responsibility of organizations in a turbulent environment, the development of organizational and innovative, entrepreneurial and managerial culture of organizations within the so-called "new normality". The modern phase of project management evolution could be characterized by hybrid approach to project management that supposed to use both concepts (classical and Agile) within one project or within one company. The results of the study indicate the need to develop methodology for the formation and development of an investment security system that would take into account, on the one hand, the current state of domestic enterprises, and, on the other hand, advanced in technical terms beyond the boundary, market conditions and the level of digitalization of economic processes. Organizational culture may be an element favourable to the development of innovative activity. It is extremely important to appropriately shape the pro-innovation organizational culture from the point of view of the competitiveness of each company because innovation is often the element that determines the competitive position in the market. Under conditions when the manager skillfully adapts the organization’s culture to crisis conditions, its preservation and further development is possible. It was concluded that at the current stage of development of economic management on the basis of marketing, it is possible to identify trends to combine cognitive technologies, neuropsychological technologies, technologies of natural advertising influences with digital technologies, the level of development of which contributes to the active introduction of the above technologies into management practice. The necessity and expediency of implementing a comprehensive influence on the target market acquires special importance in conditions of saturation of the market with homogeneous goods and services. Results of the research made it possible to confirm the formulated hypothesis, that is, in order to increase the level of competitiveness of healthcare institutions, it is necessary to develop market-oriented measures based on the improvement of elements of "7P" marketing mix. Limitations of the proposed mechanism are that the system of specific indicators, which are formed for each component of the marketing mix, is defined for health care institutions. However, the developed system of indicators in the process of its use to assess the level of competitiveness of other service organizations as well as of health care institutions with different specializations can be supplemented, refined and developed. The need for certain types and scopes of digital skills, apparently, varies significantly depending on the work performed by managers and their immediate responsibilities. Any algorithm designed for the application of a digital competence framework should not disregard the human component. Digital transformation of education is an integral part of its development and consists in the introduction and use of electronic and digital devices based on ICT in the educational process. That is why, to ensure maximum efficiency of the educational process, it is advisable to use and expand the scope of the hybrid learning system, which combines traditional and online learning in the proportions necessary for a particular group of students. The hybrid learning system eliminates the disadvantages that may arise when using only classroom or elearning. It is fair to state that effective development of managers’ cross-cultural competence requires the training environment that contributes as much as possible to the achievement of real-world business goals in the today’s global environment and formation of practical intercultural interaction skills enabling to avoid misunderstandings caused by cultural differences and minimize negative consequences of culture shocks. Training sessions aimed to develop managers’ cultural competence can help them build an effective model of communication with business partners, form desired habits, manners and behavior, deal with the situations that hinder communication, and prevent and constructively resolve conflicts. The revealed features of cross-cultural interaction can guide future researchers on the domain of this type of communication, including interconnections between primary and secondary factors of cross-culturalism, the emergence of new approaches to the interpretation of them, which, in turn, requires the development of new instructional materials to train managers and develop their cross-cultural competence.

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Обґрунтовано систему професіоналізації педагогічного персоналу у сфері корпоративної освіти. Це цілеспрямований, системно організований процес набуття нових компетентностей або розширення наявних як під керівництвом внутрішніх і зовнішніх викладачів, наставників, фахівців та експертів, так і в процесі самоосвіти. Систему професіоналізації педагогічного персоналу у сфері корпоративної освіти представлено як комплекс взаємопов’язаних чотирьох структурно-функціональних складових. Концептуально-методологічна складова охоплює концепції, теорії, моделі, закономірності, принципи, підходи, категоріальний апарат, законодавче й нормативно-правове забезпечення і базується на філософських засадах розвитку особистості в контексті загальноцивілізаційних трансформацій, зумовлених стрімким розвитком сучасних інформаційно-комунікаційних технологій і суттєвим розширенням можливостей та потреб навчатися упродовж життя. Змістово-цільова складова охоплює цілі, зміст, плани, програми. Цілі й завдання визначаються місією й стратегією компанії. У змістовому плані педагогічному персоналу у сфері корпоративної освіти передусім необхідні знання з основ педагогіки, психології та андрагогіки, андрагогічного менеджменту, а також дослідницькі, організаторські, комунікативні вміння. Проєктно-технологічна складова забезпечується комплексом системоутворювальних чинників у взаємодії формальної (базова освіта, професійна підготовка / тверді навички), неформальної (корпоративне, внутрішньофірмове навчання / м’які навички), інформальної освіти (самоосвіта і рефлексія, інструменти самоаналізу і самопізнання). Ресурсно-інформаційна складова передбачає психолого-педагогічний супровід і забезпечує безперервний, розподілений у часі процес підтримки педагогічного персоналу на всіх етапах професійного шляху. Ключові слова: професіоналізація; педагогічний персонал; корпоративна освіта; корпоративні андрагоги.