Modern trends of agro-food provision are summarized with the systematization of the factors of external and internal environment, which affect the innovativeness of agro-food chains. The tendencies are highlighted and the transformational processes in the agrarian sector of Ukraine, which conditioned the destruction of eco- nomic relations and the breakdown of technological links of agro-food chains, the deterioration of the indices of safety and quality of agricultural raw materials and fi nal food products, are disclosed. The challenges for the functioning of dairy products chain are analyzed with the substantiation of the fact that the process of introduc- ing the complex of innovations and systemic methods of safety should cover all the actors involved, all the sec- tors and elements of production which ensure the safety and quality of agricultural raw materials and fi nal food products. It was proven that the trends of using innovations in the dairy farming should be the achievements in the fi eld of selecting cattle and fodder crops, modern technologies of forming and restoring the livestock to provide for the increase in its resistance and competitiveness. It was substantiated that it is an urgent issue for milk processing enterprises to implement technological innovations and to form long-term partnership relations with the suppliers of raw materials in order to diversify their product portfolio and offer quality and safe dairy products. It was substantiated that the functioning of agro-food chains will be conducted under the impact of environmental challenges which requires creating the conditions and prerequisites for a higher level of their flexibility to innovations, where the priority role should be attributed to state-private partnership in the elaboration and implementation of technologies.

Aim. To substantiate the approaches to activating export transactions in the market of pig breeding products, determining the indicators of competitiveness of the main kinds of meat and relative competitiveness of pig breeding products in the leading countries based on the identifi cation of factors, restraining the export of Ukrainian pig breeding products, and elaborating the suggestions on eliminating their negative impact on the dynamics of foreign economic activity in the industry. Methods. The methodological approaches of the study were based on the information about the volumes of foreign trade, mainly used for international comparison and determined for each commodity or commodity group. The Relative Export Advantage Index (RXA), the Relative Import Penetration Index (RMP) and the Relative Trade Advantage Index (RTA) were determined while estimating competitive advantages of pig breeding products. The study involved a comprehensive comparative analysis of the main kinds of meat products in the external market using the model of “food independence – competitiveness”. The index of food independence was used along with the generalizing index of competitiveness for some kinds of meat products – the modi- fi ed Balassa index. It was determined that it was reasonable to determine the level of food independence based on food self- production within the range of 70–80 % from the commodity resources of the domestic food market. Our study involved the data of the informational database of the State Statistics Service of Ukraine and FAO regarding the volume of export-import of pig breeding production. Results. It has been proven that there are no competitive advantages of Ukraine’s pig breeding produc- tion in external markets; there is insuffi cient food independence on the background of potential advantages for the expansion of export, in particular, that of cheap fodder and logistics. A considerable decrease in the exchange rate for hryvnia compared to foreign currencies of the leading countries creates prerequisites for successful promotion of Ukrainian pork both in domestic and foreign markets. The need of monitoring the implementation of food independence criteria and diversifi cation of export specialization of the country was substantiated. In the long-term perspective, it is reasonable to optimize the level of protection for the market of pig breeding products, to stimulate domestic production, to distribute the instruments of state support for the “green box”. It has been proven that the main directions of supporting the export of domestic agrarian products should become as follows: facilitating export procedures; expanding assortment and accessibility of fi nancial services; developing the support- ing infrastructure; informational support for exporters; conducting research and implementing support programs; the activity of the system of credit-insurance institute and trade representations should be carried out in a single complex via determining the potential market and fi nancial-insurance support for the export. Conclusions. The method of two-criteria analysis of the status of domestic market for meat products based on the indices of food safety and international competitiveness has been developed and tested which will promote complex estimation of positions of some kinds of commodities in external market. The model of two-criteria analysis allows substantiating effective instruments of state regulation and protecting the relevant market of prod- ucts. The method of two-criteria analysis of meat products is universal, i.e. it may be used to determine the positions of different commodity groups in the external market. The evaluation of competitiveness of the main kinds of meat products – pork, beef and poultry meat – demonstrated the absence of competitive advantages of pig breeding production in external markets and insuf- fi cient food independence. The factors, restraining the expansion of pork export, were systematized and divided into three main groups: technological; normative and regulatory; veterinary, and the ways of eliminating them were specifi ed. The measures of creating favorable export-institutional environment were elaborated and the main directions of supporting export of domestic pig breeding production were suggested.

Крисанов Д.Ф., д-р екон. наук, професор Інститут економіки та прогнозування НАН України Варченко О.М., д-р екон. наук, професор директор ННІ економіки та бізнесу Білоцерківського національного аграрного університету АГРОПРОДОВОЛЬЧІ ЛАНЦЮГИ: КЛЮЧОВІ ПРОБЛЕМИ СТВОРЕННЯ ТА РОЗБУДОВИ Систематизовано науково-методичні підходи та принципи створення і розбудови агропродовольчих ланцюгів, а також здійснено їх типізацію за різними класифікаційними ознаками. Класифіковано ключові проблеми вітчизняних агропродовольчих ланцюжків, які переважно сконцентровані у їх первинному сегменті, зокрема такі, як: правова неврегульованість економічних відносин, дефіцит сировини, незавершеність впровадження системних методів харчової безпечності, диктат підприємств-інтеграторів тощо. Встановлено, що розкрити внутрішній інноваційний потенціал агропродовольчих ланцюжків допоможе удосконалення організації, умов функціонування, інституціональних норм і неформальних правил, форм соціально-економічних відносин між акторами та членами їх колективів. З урахуванням зарубіжного досвіду обґрунтовано пропозиції щодо розбудови агропродовольчих ланцюгів з метою посилення їх сталості, підвищення ефективності та нарощування доданої вартості. К л ю ч о в і с л о в а : сільськогосподарські та переробно-харчові підприємства, агропродовольчі ланцюжки, сталий розвиток, ланцюжки доданої вартості.

Common Agricultural Policy was and still is one of the key pillars of European integration. Published in two volumes materials refer directly to the current and future of the CAP in EU and non EU member states, the strategic objectives and principles of agricultural policy for the agri-food sector and rural areas, address the issues of equilibrium between agriculture, forestry and land use, relate to the dilemmas for the EU budget and the CAP after 2020, CAP instruments and their adjustment, transformations of the rural economy and programming of the rural and agricultural policy, as well as productivity and production efficiency and tensions between sectoral action and between different models of territorial activities.