2013 International Conference on Cloud and Green Computing 2013
DOI: 10.1109/cgc.2013.43
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A Comparative Study of Social Media Prediction Potential in the 2012 U.S. Republican Presidential Preelections

Abstract: Social Media become more and more popular and are also heavily used for communication about many different events in society. There is a trend in research studies to use Social Media data for predictions, especially in the political domain, while it is unclear which Social Media platforms are suitable, and if so, to which degree. Most studies focus on a single platform only. Using the 2012 U.S. Republican preelections as a popular example for a political use-case, this work tries to compare different Social Me… Show more

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Cited by 5 publications
(3 citation statements)
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“…Such "participation advantage" improved upon models that used only the partisan vote index and incumbency as predictors. Pimenta, Obradovic, and Dengel predicted candidates' vote shares in 2012 Republican primaries and opinion polls using the number of incoming links to blog posts, number of likes/reposts a Facebook post received, number of retweets a tweet post received, the number of comments and likes/dislikes a YouTube video received, and so on [53]. However, simplistic interaction-based approaches have largely been criticized because they fail robustness checks [8,54].…”
Section: Diversity In Methodsmentioning
confidence: 99%
“…Such "participation advantage" improved upon models that used only the partisan vote index and incumbency as predictors. Pimenta, Obradovic, and Dengel predicted candidates' vote shares in 2012 Republican primaries and opinion polls using the number of incoming links to blog posts, number of likes/reposts a Facebook post received, number of retweets a tweet post received, the number of comments and likes/dislikes a YouTube video received, and so on [53]. However, simplistic interaction-based approaches have largely been criticized because they fail robustness checks [8,54].…”
Section: Diversity In Methodsmentioning
confidence: 99%
“…Looking across various data collection time windows, only a single group (right-leaning Republicans) averages well above 50%, but even then stands at 67.5% averaged accuracy. The 2012 Republican primaries were also considered by [156] who examined the difference between traditional raw volume analyses and sentiment analyses which take into account the popularity of a post. They correlate predictions from blogs, Facebook, Twitter, and Youtube against traditional Gallup polls and present two major findings.…”
Section: Election Outcomesmentioning
confidence: 99%
“…It is no surprise, then, that election forecasting has become a big business, for polling firms, news organizations, and betting markets as well as for research scholars. Research scholar uses different techniques and methods for forecasting elections, some uses economics parameters [2] while other included social media [3] as a mere dimension for predictions with some computational techniques like classification regression and Mean Absolute error [4]. The era of predictions markets becomes more momentous when Mr. Barack Obama strategically used Social media chiefly twitter in his elections process [5].…”
Section: Introductionmentioning
confidence: 99%