A Comparison of Motivators and Inhibitors for Association Meeting Attendance for Three Generational Cohorts

Severt, Kimberly; Fjelstul, Jill; Breiter, Deborah

doi:10.1080/15470140902949695

Cited by 30 publications

(26 citation statements)

References 12 publications

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“…Second, the framework combines previously disparate evaluation parameters into a distinct pathway that can be used to assess a destination's MICE offering in its entirety. It addresses the scarcity of research that simultaneously considers the attendee's motivation and image-related considerations pertaining to a MICE destination; much work has focused on one (see, for example, Severt et al, 2007;Severt et al, 2009;Yoo & Chon, 2008) or the other (see, for example, Boo et al, 2008;Lee & Back, 2007). Third, in developing and validating this framework in the context of MICE tourism, the authors have advanced the PCI agenda in tourism research: the need to explore the underlying relationships of PCI in the context of specific product categories, brands, and/or tourism places (Elliot et al, 2011).…”

Section: Discussionmentioning

confidence: 99%

“…Similarly, research in the convention scenario has emphasized the importance of professional and social networking opportunities to attendees (Kim, Lee, & Kim, 2012;Rittichainuwat, Beck, & Lalopa, 2001;Yoo & Chon, 2008). On the other hand, personal benefits have been found to include sightseeing, outdoor recreation, visiting friends/relatives (Rittichainuwat et al, 2001;Severt, Fjelstul, & Breiter, 2009), participating in social or recreational programs, escaping from routine work (Yoo & Chon, 2008), spouse/family programs (Severt, Wang, Chen, & Breiter, 2007), novelty seeking, friendship enhancement (Kim et al, 2012a), entertainment, shopping (Kozak & Kayar, 2009), and the opportunity to visit a new destination (Bauer, Law, Tse, & Weber, 2008), among others. Thus, the notion that attendees add pleasure to business in MICE tourism has been accepted in the literature (Davidson, 2003;Hankinson, 2005).…”

Section: Benefits Of Mice Participationmentioning

confidence: 99%

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The Augmented Convention Offering: The Impact of Destination and Product Images on Attendees' Perceived Benefits

Mody¹,

Gordon²,

Lehto³

et al. 2016

Tourism Analysis

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In order to benefit from the significant dual spending of meetings, incentives, conventions/conferences, exhibitions/events (MICE) attendees, destination marketers have attempted to identify key success criteria that enable increased convention and exhibition participation. Given the significant growth of the MICE industry in Asia, this study examines the role of destination and product images on Chinese attendees' perceptions of the benefits acquired through convention and exhibition participation in the regions of Macau and Hong Kong. Data were collected using an intercept survey and a systematic random sampling procedure. Structural Equation Modeling was used to test a model that integrates two strands of literature from the fields of marketing and international business: Product–Country Image (PCI) and the Augmented Service Offering (ASO). Results show that a favorable overall destination image positively impacts the image of the MICE product of the destination, which, in turn, leads to a greater perception of personal and professional benefit acquisition. Based on these findings, the authors propose the Augmented MICE Offering as a theoretical framework that can serve as a foundation for more comprehensive inquiry into the decision-making process of the MICE attendee and postattendance behavioral impacts. The study also provides important positioning and communication implications for MICE destinations.

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Section: Discussionmentioning

confidence: 99%

Section: Benefits Of Mice Participationmentioning

confidence: 99%

The Augmented Convention Offering: The Impact of Destination and Product Images on Attendees' Perceived Benefits

Mody¹,

Gordon²,

Lehto³

et al. 2016

Tourism Analysis

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“…Several academic studies have been conducted to understand conference motivation. Mair and Thomspon (), in reviewing the event literature from 1985 to 2007, identified five common conference motivation factors of cost, location, networking opportunities, personal/professional development, and social aspects that have been frequently identified in subsequent conference motivation research (e.g., Mair, ; Severt, Fjelstul, & Breiter, ; Tanford, Montgomery, & Nelson, ).…”

Section: Literature Reviewmentioning

confidence: 99%

“…Within the conference literature, several segmentation studies have also been conducted. Severt et al () compared the motivators and inhibitors for association meeting attendance for three age cohorts that included Baby Boomers, Generation X, and Generation Y. Despite identifying conference motivation differences, the authors concluded that the segments were not differentiated based on their age.…”

Section: Literature Reviewmentioning

confidence: 99%

“…A conceptual framework is proposed that aims to identify the motivations of attendees to NeoLeader , a Christian leadership conference (see Figure ). Despite many studies identifying motivations for conference attendance (e.g., Mair & Thomspon, ; Severt et al, ) and the noted importance of motivation to leadership (e.g., Fry & Nisiewicz, ), what motivates attendees to attend a Christian leadership conference is not well researched. A path‐goal theory of leadership (Evans, ) where church leaders can be motivated both internally and externally (Ryan & Deci, ) and empowered to perform their ministry tasks more efficiently through attendance at a Christian leadership conference represents a key area of research importance.…”

Section: Literature Reviewmentioning

confidence: 99%

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Learning to lead: Segmentation of attendees to a Christian leadership conference

Tkaczynski

Arli

Hussey³

2016

Int. J. Nonprofit Volunt. Sect. Mark.

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Christian leadership conferences are religious events in which attendees can improve their leadership skills in their current or potential area of ministry. Despite considerable anecdotal evidence, there is limited empirical research that has determined why attendees are motivated to attend these events and if they can be differentiated based on their personal characteristics and year of event attendance. To address these research gaps, 335 questionnaires were collected at an Australian Christian leadership conference during the 2013 and 2014 events. To better equip me in my current leadership role and to feel encouraged to learn more about God were the two dominant motivations identified by respondents, regardless of the year of data collection. Motivational differences also existed based on respondents' personal characteristics. This study has provided theoretical and practical implications for religious nonprofit organizations relating to these issues and provides future research opportunities.

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Maximizing the Conference Experience: Tips to Effectively Navigate Academic Conferences Early in Professional Careers

Becerra

Sellers

Contreras

2020

Behav Analysis Practice

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Most behavior analysts who are certified or licensed regularly attend professional conventions to obtain required continuing education credits and remain current with advances in clinical applications and research findings. As the number of behavior analysts in the profession grows, so, too, does the number of novice conference attendees at professional events. Attending conferences can be exhilarating to those who are new to the field and the context of professional events. The purpose of this article is to provide practical guidance on the topics of how to thoughtfully select a conference, how to set goals for attending (e.g., strengthening skills, developing new skills, networking), and how to proactively plan for an upcoming conference, as well as some consideration for after the conference has ended.

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A Comparison of Motivators and Inhibitors for Association Meeting Attendance for Three Generational Cohorts

Cited by 30 publications

References 12 publications

The Augmented Convention Offering: The Impact of Destination and Product Images on Attendees' Perceived Benefits

The Augmented Convention Offering: The Impact of Destination and Product Images on Attendees' Perceived Benefits

Learning to lead: Segmentation of attendees to a Christian leadership conference

Maximizing the Conference Experience: Tips to Effectively Navigate Academic Conferences Early in Professional Careers

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