A comparison of two new take-away strategies and their relation to rating and ranking of extrinsic properties of dry cured ham

Abstract

a b s t r a c tThis paper is a study of the relationship between rating, ranking and take-away choices of dry cured ham. Extrinsic attributes related to country of origin, ageing time and price are considered and we study average population results as well as individual differences. Two tests with different sample size and different take-away strategies are explored. The results show that the ranking and rating data provide similar information in both tests. From an average point of view the stated results have also similarities with the take-away results, but with some notable differences. Relatively large individual differences in ranking of the products were observed in the two tests. Another finding in this study is that information about type of meal has a strong effect on the ranks of the products for all responses.

Ordered probit regression analysis of the effect of brand name on beer acceptance by consumers

“…While ordered probit regression is typically used in food science and technology research (DURY et al, 2002;LIN;JENSEN;YEN, 2005;VALLI;TRAILL, 2005;VERBEKE, 2005;VERBEKE;WARD, 2006;ANGULO;GIL, 2007;AKBAY;TIRYAKI;GUL, 2007;LOBB;MAZZOCCHI;TRAILL, 2007;NAES et al, 2013) to analyze questionnaires and surveys containing questions with categorized and sorted answers, relatively few studies have used ordered probit regression to analyze data obtained of sensory affective tests (SCHECHTER, 2010;XUE et al, 2010) or, as in the current study, data of sensory acceptance tests. Ordered probit regression analysis appears to have an important application in sensory and behavioral studies, and it is a promising alternative to help elucidating and interpreting the influence of non-sensory characteristics on consumer acceptance.…”