A Computational Interaction Model for a Virtual Medical Assistant Using Situational Leadership

Jackson, Aryana Collins; Bevacqua, Elisabetta; Loor, Pierre De; Querrec, Ronan

doi:10.1145/3498851.3499019

Cited by 2 publications

(1 citation statement)

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“…The ubiquitous adoption of VAs is evident, with more than 4.2 billion VAs in use worldwide in 2020, and this number is expected to double by 2024 (Statista, 2021). As a result, VAs have been one of the most notable AI‐powered inventions in the last decade (Balakrishnan & Dwivedi, 2021; Collins Jackson et al, 2021; Kumar et al, 2021). Artificial intelligence‐powered voice assistants have also attracted tremendous interest from both academics.…”

Section: Introductionmentioning

confidence: 99%

Task type's effect on attitudes towards voice assistants

Sung

Duong

2023

Int J Consumer Studies

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There is an emerging interest in examining user attitudes towards voice assistants (VAs); however, there is limited research on how user attitudes are formulated in different contexts. Drawing from the stereotype content models, the current study attempts to investigate how users perceive and evaluate voice assistants (VAs) in different contexts (i.e., functional vs. social tasks) based on warmth, competence and trustworthiness. Study 1 (N = 123) employs a within‐subjects design to examine how task type (functional vs. social) affects user perceptions and attitudes towards a VA (i.e., Google Assistant). Study 2 (N = 116) and Study 3 (N = 61) examine the boundary effect of perceived psychological power and ease of use. The findings show that attitude is significantly more positive in functional tasks (vs. social), and this effect is mediated by perceived competence. This indirect effect is also significantly moderated by perceived ease of use. Perceived warmth does not mediate the effect of social tasks on attitude, and trust in VAs is a direct outcome of functional tasks. Taken together, this study contributes to both theory and practice in many ways. Specifically, the findings are the first to demonstrate a direct effect of task type on consumer perceptions and attitudes. Additionally, the findings indicate that user evaluations of VAs are still dominated by user perceptions of the competence of the VAs.

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Section: Introductionmentioning

confidence: 99%