2023
DOI: 10.1108/el-09-2022-0210
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A cross-platform recommendation system from Facebook to Instagram

Abstract: Purpose The purpose of this paper is to provide a cross-platform recommendation system that recommends the most suitable public Instagram accounts to Facebook users. Design/methodology/approach We collect data from both Facebook and Instagram and then propose a similarity matching mechanism for recommending the most appropriate Instagram accounts to Facebook users. By removing the data disparity between the two heterogeneous platforms and integrating them, the system is able to make more accurate recommendat… Show more

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Cited by 3 publications
(1 citation statement)
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“…Also, it can help to characterize more comprehensive user portraits to recognize criminals and identify fake or illegal accounts. In addition, it can also be helpful in cross-platform recommendation systems [3], in constructing user credit systems and risk assessment systems in the financial area, etc.…”
Section: Introductionmentioning
confidence: 99%
“…Also, it can help to characterize more comprehensive user portraits to recognize criminals and identify fake or illegal accounts. In addition, it can also be helpful in cross-platform recommendation systems [3], in constructing user credit systems and risk assessment systems in the financial area, etc.…”
Section: Introductionmentioning
confidence: 99%